Valuation: adidas AG

Market Cap 30.83B 35.05B 28.64B 26.34B 49.4B 3,395B 50.28B 342B 134B 1,656B 132B 129B 5,744B P/E 2026 *
18.5x
P/E 2027 * 15x
Enterprise Value 34.69B 39.44B 32.23B 29.64B 55.59B 3,820B 56.58B 385B 150B 1,863B 148B 145B 6,464B EV / Sales 2026 *
1.3x
EV / Sales 2027 * 1.21x
Free-Float
90.57%
Yield 2026 *
2.11%
Yield 2027 * 2.59%
1 day-1.61%
1 week-4.42%
Current month-3.51%
1 month-1.65%
3 months+27.05%
6 months+17.80%
Current year+2.40%
1 week 166.65
Extreme 166.65
183.05
1 month 166.65
Extreme 166.65
188.8
Current year 129.95
Extreme 129.95
188.8
1 year 129.95
Extreme 129.95
202.4
3 years 129.95
Extreme 129.95
263.8
5 years 93.4
Extreme 93.4
336.25
10 years 93.4
Extreme 93.4
336.25
Manager TitleAgeSince
Chief Executive Officer 61 2022-12-31
Chief Executive Officer 58 2022-11-10
Corporate Officer/Principal 51 2024-10-31
Director TitleAgeSince
Director/Board Member 61 2019-05-08
Director/Board Member 55 2016-06-14
Chairman 65 2026-05-06
Date Insider Type Main position Quantity % Market Cap.
3/30/26 Buy

Chairman

83,520 0.0464%
3/30/26 Fiscal year

Chairman

87,000 0.0483%
3/25/26 Buy

Chief Financial Officer

2,500 0.0014%
Change 5-day change 1-year change 3-year change Capi.($)
-1.64%-4.42%-12.80%-0.97% 35.05B
+0.06%-6.10%-45.52%-62.22% 60.81B
-1.42%-2.08%+27.00%+353.99% 21.03B
-0.34%-5.16%-29.37%-0.54% 11.53B
+0.73%+1.47%-43.14%-61.85% 2.1B
-1.89%-1.36%-35.69%-51.34% 1.29B
-1.08%+0.88%-13.61%+15.11% 1.28B
-7.30%-4.39%-26.24%-24.41% 852M
-1.22%-3.82%-34.23%-40.16% 453M
+1.78%-3.68%-59.64%-61.43% 129M
Average -1.23%-2.25%-27.32%+6.62% 13.45B
Weighted average by Cap. -0.72%-5.61%-23.69%+25.26%

Financials

2026 *2027 *
Net sales 26.68B 30.34B 24.79B 22.8B 42.76B 2,938B 43.52B 296B 116B 1,433B 114B 111B 4,972B 28.68B 32.61B 26.65B 24.51B 45.96B 3,158B 46.78B 319B 124B 1,541B 122B 120B 5,345B
Net income 1.56B 1.77B 1.45B 1.33B 2.5B 172B 2.55B 17.34B 6.76B 83.84B 6.66B 6.52B 291B 1.82B 2.07B 1.69B 1.56B 2.92B 201B 2.97B 20.24B 7.89B 97.85B 7.78B 7.61B 339B
Net Debt 3.86B 4.39B 3.59B 3.3B 6.19B 425B 6.3B 42.9B 16.73B 207B 16.49B 16.13B 720B 3.81B 4.33B 3.54B 3.26B 6.11B 420B 6.22B 42.34B 16.52B 205B 16.27B 15.92B 710B
Logo adidas AG
adidas AG is one of the world leaders in the design, manufacturing and marketing of sports equipment and articles. The group's products are sold primarily under the following brands: adidas, TaylorMade and Reebok. Net sales (before intragroup eliminations) break down by family of products as follows: - shoes (57.4%); - clothing (35.3%); - sports equipment (7.3%): golf equipment (golf clubs, balls, gloves, metal clubs, etc.; No. 1 worldwide; TaylorMade and Maxfli), bags, balls, etc. At the end of 2025, the products are marketed through a network of 2,022 stores worldwide. Net sales are distributed geographically as follows: Europe (33%), North America (20.5%), China (14.7%), Latin America (11.8%), Japan and South Korea (5.9%), and Others (14.1%).
Employees
56,713
Date Price Change Volume
26-07-24 173.50 -1.70% 714,597
26-07-23 €176.50 -1.53% 743,286
26-07-22 €179.25 -0.08% 604,010
26-07-21 €179.40 -1.16% 480,193
26-07-20 €181.50 +0.22% 424,164
Trader
Investor
Global
Quality
ESG MSCI
AAA
Sell
Consensus
Buy
Mean consensus
BUY
Number of Analysts
30
Last Close Price
176.50EUR
Average target price
207.59EUR
Spread / Average Target
+17.61%

Quarterly revenue - Rate of surprise