Profile
Founder of Creative Benefits, Inc., Jody Dietel currently is Senior Vice President-Compliance & Regulatory News at HealthEquity, Inc. She is also Chairman of Employers Council on Flexible Compensation, Member-HSA Council Board at American Bankers Association, Inc., Member-Policy Board at American Benefits Council and Director & Vice President at Special Interest Group for IIAS Standards, Inc. In the past she occupied the position of Chief Executive Officer at Creative Benefits, Inc., Principal at The Prudential Insurance Company of America, Inc., Principal at Towers Watson Ltd. and Chief Compliance Officer at WageWorks, Inc. Ms. Dietel received an undergraduate degree from Bethel University.
Jody Dietel active positions
| Companies | Position | Start |
|---|---|---|
Special Interest Group for IIAS Standards, Inc.
Special Interest Group for IIAS Standards, Inc. The Special Interest Group for IIAS Standards, Inc. (SIGIS) is a non-profit organization that develops, manages, and certifies industry standards supporting the Inventory Information Approval System (IIAS) for processing flexible spending account (FSA), health reimbursement arrangement (HRA), and health savings account (HSA) debit card transactions. The private company is based in San Ramon, CA. SIGIS facilitates compliance with IRS regulations by enabling merchants’ point-of-sale systems to verify that purchased items are eligible medical expenses under IRS code section 213(d). The organization administers certification programs for card processing networks, third-party servicers, POS vendors, and merchants, including IIAS certification and the 90% rule pharmacy registration, which allows pharmacies with predominantly eligible medical sales to accept FSA/HRA cards without IIAS. SIGIS maintains and regularly updates the SIGIS eligible product list, a standardized catalog of IRS-approved healthcare items used by merchants and plan administrators to ensure transaction compliance. Membership services are offered to a broad range of stakeholders—including merchants, payment processors, card networks, manufacturers, and plan administrators—providing access to certification, compliance resources, governance documents, and a help desk. SIGIS also supports integrated payment providers offering IIAS-compliant solutions for both physical and online merchants. The organization promotes consistent transaction processing and higher authorization rates for health benefit cards, while providing educational outreach and regulatory updates. SIGIS collaborates with industry participants and regulatory bodies to align its standards with evolving IRS guidance. The company was founded by Christopher M. Byrd, Greg Licata. | Director/Board Member | 2006-08-31 |
Employers Council on Flexible Compensation
Employers Council on Flexible Compensation Miscellaneous Commercial ServicesCommercial Services Operates as an advocacy and education non-profit organization | Chairman | 2018-03-12 |
American Bankers Association, Inc.
American Bankers Association, Inc. Miscellaneous Commercial ServicesCommercial Services Operates as banking trade association | Corporate Officer/Principal | 2011-12-31 |
American Benefits Council | Corporate Officer/Principal | - |
Former positions of Jody Dietel
| Companies | Position | End |
|---|---|---|
| HEALTHEQUITY, INC. | Compliance Officer | 2023-04-01 |
| WAGEWORKS, INC. | Compliance Officer | 2009-08-31 |
Creative Benefits, Inc.
Creative Benefits, Inc. Managed Health CareHealth Services Provides cost effective administrative solutions | Chief Executive Officer | 2008-08-31 |
Towers Watson Ltd.
Towers Watson Ltd. Miscellaneous Commercial ServicesCommercial Services Provides human capital and financial management consulting services | Corporate Officer/Principal | - |
The Prudential Insurance Company of America, Inc.
The Prudential Insurance Company of America, Inc. Insurance Brokers/ServicesFinance Provides insurance brokerage, retirement, investment planning and benefit administration services | Corporate Officer/Principal | - |
Training of Jody Dietel
Experiences
Positions held
Active
Inactive
Listed companies
Private companies
Connections
1st degree connections
1st degree companies
Male
Female
Members of the board
Executives
Linked companies
| Private companies | 10 |
|---|---|
WageWorks, Inc.
WageWorks, Inc. Investment ManagersFinance Provides consumer-directed benefits services for pre-tax commuter and health accounts | Finance |
HealthEquity, Inc.
HealthEquity, Inc. Investment ManagersFinance Provides range of solutions for managing health care accounts | Finance |
Towers Watson Ltd.
Towers Watson Ltd. Miscellaneous Commercial ServicesCommercial Services Provides human capital and financial management consulting services | Commercial Services |
Bethel University
Bethel University Other Consumer ServicesConsumer Services Functions as a College/University | Consumer Services |
American Bankers Association, Inc.
American Bankers Association, Inc. Miscellaneous Commercial ServicesCommercial Services Operates as banking trade association | Commercial Services |
American Benefits Council | |
The Prudential Insurance Company of America, Inc.
The Prudential Insurance Company of America, Inc. Insurance Brokers/ServicesFinance Provides insurance brokerage, retirement, investment planning and benefit administration services | Finance |
Creative Benefits, Inc.
Creative Benefits, Inc. Managed Health CareHealth Services Provides cost effective administrative solutions | Health Services |
Employers Council on Flexible Compensation
Employers Council on Flexible Compensation Miscellaneous Commercial ServicesCommercial Services Operates as an advocacy and education non-profit organization | Commercial Services |
Special Interest Group for IIAS Standards, Inc.
Special Interest Group for IIAS Standards, Inc. The Special Interest Group for IIAS Standards, Inc. (SIGIS) is a non-profit organization that develops, manages, and certifies industry standards supporting the Inventory Information Approval System (IIAS) for processing flexible spending account (FSA), health reimbursement arrangement (HRA), and health savings account (HSA) debit card transactions. The private company is based in San Ramon, CA. SIGIS facilitates compliance with IRS regulations by enabling merchants’ point-of-sale systems to verify that purchased items are eligible medical expenses under IRS code section 213(d). The organization administers certification programs for card processing networks, third-party servicers, POS vendors, and merchants, including IIAS certification and the 90% rule pharmacy registration, which allows pharmacies with predominantly eligible medical sales to accept FSA/HRA cards without IIAS. SIGIS maintains and regularly updates the SIGIS eligible product list, a standardized catalog of IRS-approved healthcare items used by merchants and plan administrators to ensure transaction compliance. Membership services are offered to a broad range of stakeholders—including merchants, payment processors, card networks, manufacturers, and plan administrators—providing access to certification, compliance resources, governance documents, and a help desk. SIGIS also supports integrated payment providers offering IIAS-compliant solutions for both physical and online merchants. The organization promotes consistent transaction processing and higher authorization rates for health benefit cards, while providing educational outreach and regulatory updates. SIGIS collaborates with industry participants and regulatory bodies to align its standards with evolving IRS guidance. The company was founded by Christopher M. Byrd, Greg Licata. |
- Stock Market
- Insiders
- Jody Dietel
















