Valuation: Harley-Davidson, Inc.

Market Cap 2.8B 2.45B 2.26B 2.08B 3.92B 269B 4.01B 26.97B 10.61B 132B 10.51B 10.28B 454B P/E 2026 *
67.4x
P/E 2027 * 14.1x
Enterprise Value 3.73B 3.26B 3.01B 2.77B 5.22B 359B 5.34B 35.93B 14.13B 176B 14B 13.69B 605B EV / Sales 2026 *
0.98x
EV / Sales 2027 * 1.04x
Free-Float
62.63%
Yield 2026 *
2.82%
Yield 2027 * 2.86%
Manager TitleAgeSince
Chief Executive Officer 49 2025-09-30
Director of Finance/CFO 52 2023-06-25
Compliance Officer 53 2026-06-28
Director TitleAgeSince
Director/Board Member 60 2016-07-24
Chairman 63 2025-09-30
Director/Board Member 59 2017-02-22
Change 5-day change 1-year change 3-year change Capi.($)
-.--%-.--% - - 2.8B
+1.08%+2.83%+25.10%+114.85% 30.31B
+2.03%+2.73%+34.50%+125.92% 21.58B
+1.50%-0.09%+26.99%+168.84% 17.85B
+0.29%-0.75%+11.70%+57.61% 10.2B
-0.62%+2.41%+20.37%-3.84% 7.61B
+1.38%+7.97%-19.15%-40.39% 3.99B
+1.64%+10.13%+1.64%+141.22% 3.95B
-1.09%-1.09%-1.09%-17.53% 1.54B
-2.34%+4.64%-32.35%-36.07% 841M
Average +0.39%+2.75%+7.52%+56.74% 10.88B
Weighted average by Cap. +1.09%+1.55%+22.10%+103.30%

Financials

2026 *2027 *
Net sales 3.79B 3.32B 3.06B 2.82B 5.31B 365B 5.43B 36.56B 14.38B 179B 14.25B 13.93B 616B 3.95B 3.46B 3.19B 2.94B 5.54B 381B 5.66B 38.11B 14.99B 186B 14.85B 14.52B 642B
Net income 36.13M 31.58M 29.14M 26.86M 50.62M 3.48B 51.75M 348M 137M 1.7B 136M 133M 5.87B 193M 169M 156M 143M 270M 18.58B 276M 1.86B 732M 9.1B 725M 709M 31.33B
Net Debt 930M 813M 750M 691M 1.3B 89.56B 1.33B 8.96B 3.53B 43.86B 3.49B 3.42B 151B 1.32B 1.15B 1.07B 982M 1.85B 127B 1.89B 12.73B 5.01B 62.29B 4.96B 4.85B 214B
Logo Harley-Davidson, Inc.
Harley-Davidson, Inc. is the parent company of Harley-Davidson Motor Company and Harley-Davidson Financial Services. The Company's segments include Harley-Davidson Motor Company (HDMC), LiveWire, and Harley-Davidson Financial Services (HDFS). HDMC segment designs, manufactures and sells Harley-Davidson motorcycles. The HDMC also sells motorcycle parts, accessories, and apparel as well as licenses its trademarks. The HDMC conducts business on a global basis, with sales in the United States, Canada, Europe/Middle East/Africa (EMEA), Asia Pacific, and Latin America. The LiveWire segment sells electric motorcycles, electric balance bikes for kids, electric bikes, parts and accessories and apparel in the United States and certain international markets. The HDFS segment is engaged in the business of financing and servicing wholesale inventory receivables and retail consumer loans, primarily for the purchase of Harley-Davidson and LiveWire motorcycles.
Employees
5,500
Trader
Investor
Global
Quality
ESG MSCI
AAA