![Hui Xu](data:image/svg+xml,<svg xmlns="http://www.w3.org/2000/svg" width="16" height="16" fill="%231b1b1b" class="bi bi-person-fill" viewBox="0 0 16 16"><path d="M3 14s-1 0-1-1 1-4 6-4 6 3 6 4-1 1-1 1zm5-6a3 3 0 1 0 0-6 3 3 0 0 0 0 6"/></svg>)
Hui Xu
Founder at
AINNOVATION TECHNOLOGY GROUP CO., LTD
Net worth: 44 M $ as of 2026-09-29
Profile
Hui Xu is the founder of Ainnovation Technology Group Co., Ltd., founded in 2018, serving as Chief Executive Officer & Executive Director.
Mr. Xu currently works as an Independent Non-Executive Director at Honma Golf Ltd. since 2016.
Former jobs include Chief Executive Officer at Shanghai Xinfeifan E Commerce Co. Ltd. (2016–2017), Sales Director at SAP Software System Co., Ltd. (2009–2013), Vice President-Greater China at Microsoft Corp.
(2015–2016), and Vice President at Wanda Internet Technology Group (2016–2018).
Education includes an MBA from Peking University (2007) and an undergraduate degree from Shanghai Jiao Tong University (1995).
Known holdings in public companies
| Company | Date | Number of shares | Valuation | Valuation date |
|---|---|---|---|---|
| 2026-09-01 | 109,606,927 ( 19.45% ) | 44 M $ | 2026-09-29 |
Hui Xu active positions
| Companies | Position | Start |
|---|---|---|
| HONMA GOLF LIMITED | Director/Board Member | 2016-06-13 |
| AINNOVATION TECHNOLOGY GROUP CO., LTD | Founder | 2018-02-05 |
Former positions of Hui Xu
| Companies | Position | End |
|---|---|---|
Wanda Internet Technology Group | Corporate Officer/Principal | 2017-12-31 |
Shanghai Xinfeifan E Commerce Co. Ltd.
 Shanghai Xinfeifan E Commerce Co. Ltd. Catalog/Specialty DistributionRetail Trade Provides e-commerce services | Chief Executive Officer | 2017-10-25 |
| MICROSOFT CORPORATION | Corporate Officer/Principal | 2016-10-31 |
SAP Software System Co., Ltd.
 SAP Software System Co., Ltd. Packaged SoftwareTechnology Services Develops software solutions | Sales & Marketing | 2013-01-31 |
Education of Hui Xu
Experiences
Positions held
Active
Inactive
Listed companies
Private companies
Connections
91
1st degree connections
8
1st degree companies
Male
Female
Members of the board
Executives
Linked companies
| Private companies | 8 |
|---|---|
Microsoft Corp.
 Microsoft Corp. Packaged SoftwareTechnology Services Develops, manufactures and distributes software products | Technology Services |
Peking University
 Peking University Other Consumer ServicesConsumer Services Functions as a College/University | Consumer Services |
Shanghai Jiao Tong University
 Shanghai Jiao Tong University Other Consumer ServicesConsumer Services Functions as a College/University | Consumer Services |
SAP Software System Co., Ltd.
SAP Software System Co., Ltd. Packaged SoftwareTechnology Services Develops software solutions | Technology Services |
Honma Golf Ltd.
 Honma Golf Ltd. Recreational ProductsConsumer Durables Operates as an investment holding company whose subsidiaries engages in manufacturing and sale of golf equipment | Consumer Durables |
Shanghai Xinfeifan E Commerce Co. Ltd.
Shanghai Xinfeifan E Commerce Co. Ltd. Catalog/Specialty DistributionRetail Trade Provides e-commerce services | Retail Trade |
Wanda Internet Technology Group | |
Qingdao Ainnovation Technology Group Co., Ltd.
 Qingdao Ainnovation Technology Group Co., Ltd. Packaged SoftwareTechnology Services Develops and operates an artificial intelligence based software platform | Technology Services |
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