![Thomas Taira](data:image/svg+xml,<svg xmlns="http://www.w3.org/2000/svg" width="16" height="16" fill="%231b1b1b" class="bi bi-person-fill" viewBox="0 0 16 16"><path d="M3 14s-1 0-1-1 1-4 6-4 6 3 6 4-1 1-1 1zm5-6a3 3 0 1 0 0-6 3 3 0 0 0 0 6"/></svg>)
Thomas Taira
Corporate Officer/Principal at
CARVANA CO.
Net worth: 24 M $ as of 2026-07-30
Profile
Thomas Taira was the founder of Zag.com, Inc., founded in 2005, where the title held was Chief Strategy Officer from 2010 to 2011.
Mr. Taira was the founder of TrueCar, Inc., founded in 2005, where the title held was Chief Product Officer & Executive Vice President from 2009 to 2018.
Mr. Taira is also the founder of Honk LLC..
Mr. Taira is President-Special Projects at Carvana Co. since 2018.
Former positions include Strategy Director & Client Service Partner at Proxicom, Inc., Strategy Director at Build-To-Order, Inc., and Manager-eBusiness Strategy at Toyota Motor Sales, U.S.A., Inc. Education includes undergraduate studies at the University of California, Irvine, and an MBA from Georgetown University.
Known holdings in public companies
| Company | Date | Number of shares | Valuation | Valuation date |
|---|---|---|---|---|
CARVANA CO. CLASS A 0.05% | 2026-08-02 | 387,725 ( 0.05% ) | 24 M $ | 2026-07-30 |
Thomas Taira active positions
| Companies | Position | Start |
|---|---|---|
| CARVANA CO. | Corporate Officer/Principal | 2018-09-30 |
Former positions of Thomas Taira
| Companies | Position | End |
|---|---|---|
| TRUECAR, INC. | Founder | 2017-12-31 |
Honk LLC
 Honk LLC Internet Software/ServicesTechnology Services Operates as a automotive social media company | Founder | - |
Toyota Motor Sales, U.S.A., Inc.
 Toyota Motor Sales, U.S.A., Inc. Specialty StoresRetail Trade Sells, markets, and distributes motor vehicle parts and accessories | Corporate Officer/Principal | - |
Build-To-Order, Inc.
 Build-To-Order, Inc. Auto Parts: OEMProducer Manufacturing Designs and builds virtual cars | Corporate Officer/Principal | - |
Proxicom, Inc.
 Proxicom, Inc. Packaged SoftwareTechnology Services Develops and markets web development software solutions | Corporate Officer/Principal | - |
Training of Thomas Taira
Experiences
Positions held
Active
Inactive
Listed companies
Private companies
Connections
62
1st degree connections
9
1st degree companies
Male
Female
Members of the board
Executives
Linked companies
| Private companies | 9 |
|---|---|
Proxicom, Inc.
Proxicom, Inc. Packaged SoftwareTechnology Services Develops and markets web development software solutions | Technology Services |
Zag.com, Inc.
 Zag.com, Inc. Other Consumer ServicesConsumer Services Provides online service for automotive retailing | Consumer Services |
University of California, Irvine
 University of California, Irvine Other Consumer ServicesConsumer Services Functions as a College/University | Consumer Services |
Georgetown University
 Georgetown University Other Consumer ServicesConsumer Services Functions as a College/University | Consumer Services |
Toyota Motor Sales, U.S.A., Inc.
Toyota Motor Sales, U.S.A., Inc. Specialty StoresRetail Trade Sells, markets, and distributes motor vehicle parts and accessories | Retail Trade |
Build-To-Order, Inc.
Build-To-Order, Inc. Auto Parts: OEMProducer Manufacturing Designs and builds virtual cars | Producer Manufacturing |
TrueCar, Inc.
 TrueCar, Inc. Internet Software/ServicesTechnology Services Provides automotive pricing information through online | Technology Services |
Honk LLC
Honk LLC Internet Software/ServicesTechnology Services Operates as a automotive social media company | Technology Services |
Carvana Co.
 Carvana Co. Specialty StoresRetail Trade Sells used cars through an online platform | Retail Trade |
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