Seth Darling

Director/Board Member at PURPLE INNOVATION, INC.

50 year

Consumer Services

Consumer Durables

Consumer Non-Durables

Profile

Seth Hoby Darling was the founder of Hd Performance, Inc., founded in 2023, where the title held was Chief Executive Officer from 2023 to 2024.
Mr. Darling is the founder of Liminal Collective, Inc., founded in 2017, holding the title of Partner since 2017.
Current jobs include serving on the Board of Directors at Safesplash Brands LLC since 2020, Independent Director at Purple Innovation, Inc. since 2023, Director at Youth Enrichment Brands LLC since 2020, and President at Riot Games, Inc. starting in 2025.
Former jobs include President & Chief Executive Officer at Skullcandy, Inc. in 2016, Director at Again Faster LLC, Director at Pedego, Inc. from 2022 to 2024, Principal at NIKE, Inc. from 2010 to 2013, Senior VP-Strategic Development & General Counsel at Volcom, Inc., Attorney at Latham & Watkins LLP, Advisor at Fitlab Inc, and Principal at Logitech International SA from 2017 to 2023.
Education history includes undergraduate studies at Western Washington University, an MBA from Haas School of Business, and graduate studies at Northwestern University School of Law.

Seth Darling active positions

Companies	Position	Start
PURPLE INNOVATION, INC.	Director/Board Member	2023-04-26
Safesplash Brands LLC Safesplash Brands LLC Movies/EntertainmentConsumer Services Provides swimming training services	Director/Board Member	2020-09-30
Riot Games, Inc. Riot Games, Inc. Information Technology ServicesTechnology Services Develops and operates software platform for professional training	President	2025-02-28
Youth Enrichment Brands LLC Youth Enrichment Brands LLC Miscellaneous Commercial ServicesCommercial Services Operates as a youth activities platform company that provides camps, leagues, classes and other related programs	Director/Board Member	2019-12-31
Liminal Collective, Inc.	Founder	2017-03-31

All active positions of Seth Darling

Former positions of Seth Darling

Companies	Position	End
Hd Performance, Inc. Hd Performance, Inc. Wholesale DistributorsDistribution Services Hd Performance, Inc. is a Canadian company. The company is located in Canada.	Chief Executive Officer	2023-12-31
Pedego, Inc. Pedego, Inc. Motor VehiclesConsumer Durables Manufactures and retails electric bikes	Director/Board Member	2023-12-31
LOGITECH INTERNATIONAL S.A.	Corporate Officer/Principal	2023-05-31
SKULLCANDY INC	Chief Executive Officer	2016-10-09
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Training of Seth Darling

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Linked companies

Private companies	17
NIKE, Inc. NIKE, Inc. Apparel/FootwearConsumer Non-Durables Engages in design, development, marketing and selling of athletic footwear, apparel and accessories	Consumer Non-Durables
Logitech International SA Logitech International SA Computer PeripheralsElectronic Technology Designs, manufactures and markets products which helps to connect people with digital and cloud experiences	Electronic Technology
Volcom, Inc. Volcom, Inc. Apparel/FootwearConsumer Non-Durables Manufactures and distributes clothes and accessories	Consumer Non-Durables
Skullcandy, Inc. Skullcandy, Inc. Electronics/AppliancesConsumer Durables Manufactures and distributes headphones and other audio accessories	Consumer Durables
Latham & Watkins LLP Latham & Watkins LLP Miscellaneous Commercial ServicesCommercial Services Provides legal services	Commercial Services
Western Washington University Western Washington University Other Consumer ServicesConsumer Services Functions as a College/University	Consumer Services
Riot Games, Inc. Riot Games, Inc. Information Technology ServicesTechnology Services Develops and operates software platform for professional training	Technology Services
Haas School of Business Haas School of Business Other Consumer ServicesConsumer Services Functions as a College/University	Consumer Services
Again Faster LLC Again Faster LLC Specialty StoresRetail Trade Distributes fitness equipment and training tools	Retail Trade
Northwestern University School of Law Northwestern University School of Law Other Consumer ServicesConsumer Services Functions as a College/University	Consumer Services
Pedego, Inc. Pedego, Inc. Motor VehiclesConsumer Durables Manufactures and retails electric bikes	Consumer Durables
Safesplash Brands LLC Safesplash Brands LLC Movies/EntertainmentConsumer Services Provides swimming training services	Consumer Services
Purple Innovation, Inc. Purple Innovation, Inc. Home FurnishingsConsumer Durables Designs and manufactures mattresses, pillows, cushions, bases and sheets	Consumer Durables
Fitlab VC Fitlab VC Investment ManagersFinance Fitlab VC invests in companies located in the United States. The firm focuses on a broad range of sectors and industries. It provides financing for early stage capital requirements.	Finance
Liminal Collective, Inc.
Hd Performance, Inc. Hd Performance, Inc. Wholesale DistributorsDistribution Services Hd Performance, Inc. is a Canadian company. The company is located in Canada.	Distribution Services
Youth Enrichment Brands LLC Youth Enrichment Brands LLC Miscellaneous Commercial ServicesCommercial Services Operates as a youth activities platform company that provides camps, leagues, classes and other related programs	Commercial Services