Hironobu Yoshimura

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Consumer Durables

Consumer Services

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Profile

Hironobu Yoshimura served as President, Chief Executive Officer & Director at Honda Atlas Cars (Pakistan) Ltd. from 2017 to 2022.
He also worked as a Non-Executive Director at the same company from 2015 to 2016.
Prior to that, he was a Director at Atlas Honda Ltd. from 2018 to 2020.
Yoshimura's former positions include Department Manager-Automobile Marketing at Honda Motor Co., Ltd. and General Manager at Asian Honda Motor Co., Ltd. He obtained an undergraduate degree from Sophia University.

Former positions of Hironobu Yoshimura

Companies	Position	End
Honda Malaysia Sdn. Bhd. Honda Malaysia Sdn. Bhd. Motor VehiclesConsumer Durables Manufactures and sells motor vehicles and parts	Chief Executive Officer	2025-03-31
HONDA ATLAS CARS (PAKISTAN) LIMITED	Chief Executive Officer	2022-03-31
ATLAS HONDA LIMITED	Director/Board Member	2020-03-12
HONDA ATLAS CARS (PAKISTAN) LIMITED	Director/Board Member	2016-03-31
Asian Honda Motor Co., Ltd. Asian Honda Motor Co., Ltd. Wholesale DistributorsDistribution Services Distributes motorcycles	Corporate Officer/Principal	-

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Linked companies

Private companies	6
Honda Motor Co., Ltd. Honda Motor Co., Ltd. Motor VehiclesConsumer Durables Manufactures automobiles and motorcycles & provides financial services	Consumer Durables
Honda Atlas Cars (Pakistan) Ltd. Honda Atlas Cars (Pakistan) Ltd. Motor VehiclesConsumer Durables Engages in assembling, manufacturing and sale of vehicles and spare parts	Consumer Durables
Atlas Honda Ltd. Atlas Honda Ltd. Motor VehiclesConsumer Durables Manufactures and markets motorcycles and spare parts	Consumer Durables
Sophia University Sophia University Other Consumer ServicesConsumer Services Functions as a College/University	Consumer Services
Asian Honda Motor Co., Ltd. Asian Honda Motor Co., Ltd. Wholesale DistributorsDistribution Services Distributes motorcycles	Distribution Services
Honda Malaysia Sdn. Bhd. Honda Malaysia Sdn. Bhd. Motor VehiclesConsumer Durables Manufactures and sells motor vehicles and parts	Consumer Durables