![Emil Sallnas](data:image/svg+xml,<svg xmlns="http://www.w3.org/2000/svg" width="16" height="16" fill="%231b1b1b" class="bi bi-person-fill" viewBox="0 0 16 16"><path d="M3 14s-1 0-1-1 1-4 6-4 6 3 6 4-1 1-1 1zm5-6a3 3 0 1 0 0-6 3 3 0 0 0 0 6"/></svg>)
Emil Sallnas
Chief Executive Officer at
VIVA WINE GROUP AB
Net worth: 79 M $ as of 2026-05-30
Profile
Emil Sallnas is the founder of VIVA eCOM GROUP GmbH.
He is currently the Chief Executive Officer at Viva Wine Group AB, the Director at Sprit & Vinleverantörsföreningen SVL, the Director at Shiraz International AB, and the Deputy Director at Pinot Noir AB. Previously, he served as the Chairman at Malbec Holding AB. Mr. Sallnas holds an MBA from the University of Uppsala.
Known holdings in public companies
| Company | Date | Number of shares | Valuation | Valuation date |
|---|---|---|---|---|
VIVA WINE GROUP AB 26.05% | 2025-03-30 | 23,348,482 ( 26.05% ) | 79 M $ | 2026-05-30 |
Emil Sallnas active positions
| Companies | Position | Start |
|---|---|---|
| VIVA WINE GROUP AB | Chief Executive Officer | - |
Shiraz International AB | Director/Board Member | - |
Sprit & Vinleverantörsföreningen SVL | Director/Board Member | 2021-04-30 |
Pinot Noir AB | Corporate Officer/Principal | - |
Former positions of Emil Sallnas
| Companies | Position | End |
|---|---|---|
Malbec Holding AB
 Malbec Holding AB Food DistributorsDistribution Services Wholesales beverages, food and tobacco | Chairman | - |
VIVA eCOM GROUP GmbH
 VIVA eCOM GROUP GmbH Food DistributorsDistribution Services Imports and retails wines & alcoholic beverages | Founder | - |
Training of Emil Sallnas
Experiences
Positions held
Active
Inactive
Listed companies
Private companies
Connections
1
1st degree connections
7
1st degree companies
Male
Female
Members of the board
Executives
Linked companies
| Private companies | 7 |
|---|---|
University of Uppsala
 University of Uppsala Other Consumer ServicesConsumer Services Functions as a College/University | Consumer Services |
Sprit & Vinleverantörsföreningen SVL | |
Malbec Holding AB
Malbec Holding AB Food DistributorsDistribution Services Wholesales beverages, food and tobacco | Distribution Services |
Viva Wine Group AB
 Viva Wine Group AB Beverages: AlcoholicConsumer Non-Durables Manufactures and wholesales wine products | Consumer Non-Durables |
VIVA eCOM GROUP GmbH
VIVA eCOM GROUP GmbH Food DistributorsDistribution Services Imports and retails wines & alcoholic beverages | Distribution Services |
Shiraz International AB | |
Pinot Noir AB |
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