Macbee Planet,Inc. has completed an IPO in the amount of ¥1.836405 billion.
March 30, 2020 at 12:00 am
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Macbee Planet,Inc. has completed an IPO in the amount of ¥1.836405 billion.
Security Name: Common Stock
Security Type: Common Stock
Securities Offered: 1,003,500
PriceRange: ¥1830
Discount Per Security: ¥146.4
Macbee Planet,Inc. is a Japan-based company mainly engaged in the provision of marketing analytics services. The Company operates through two business segments. Analytics Consulting business is engaged in the management of Web advertisements placed across multiple media, using the Honeycomb, a data analytics platform. In cost per action (CPA) marketing, it chooses a destination that matches the customer's marketing goals to increase the inflow of landing pages and provides strategic planning and operational support. Marketing Technology business is engaged in using the Web service tool Robee to predict consumer behavior and collect the ways and behavior patterns of consumers entering websites, and to increase the number of inflows to websites. It also provides marketing by improving the creative aspects such as text, images, and videos on the client's Website, and by implementing measures focused on maintaining relationships with chatbots and existing customers.
MACBEE PLANET, INC. 
