Hong Kong Exchanges and Clearing Limited and The Stock Exchange of Hong Kong Limited take no responsibility for the contents of this announcement, make no representation as to its accuracy or completeness and expressly disclaim any liability whatsoever for any loss howsoever arising from or in reliance upon the whole or any part of the contents of this announcement.

TSINGTAO BREWERY COMPANY LIMITED

(a Sino-foreign joint stock limited company established in the People's Republic of China)

(Stock Code: 168)

ANNOUNCEMENT OF 2020 INTERIM RESULTS

The board of directors (the "Board") of Tsingtao Brewery Company Limited (the "Company") is pleased to announce the unaudited interim results of the Company and its subsidiaries (the "Group") for the six months ended 30 June 2020 (the "Reporting Period") made pursuant to China Accounting Standard for Business Enterprises ("CAS").

1. CONDENSED CONSOLIDATED INTERIM FINANCIAL INFORMATION (All amounts in RMB Yuan unless otherwise stated)

Consolidated Balance Sheet

ASSETS

30 June

31 December

Note

2020

2019

(unaudited)

Current assets

18,956,550,214

Cash at bank and on hand

15,301,983,408

Financial assets held for trading

1,894,596,161

1,523,793,019

Notes receivable

29,013,290

75,100,000

Accounts receivable

2

148,968,802

151,069,427

Advances to suppliers

160,979,564

117,156,091

Other receivables

109,974,545

86,269,436

Inventories

2,316,614,699

3,181,769,333

Other current assets

186,721,288

564,677,336

Total current assets

23,803,418,563

21,001,818,050

Non-current assets

372,733,530

Long-term equity investments

376,641,802

Other non-current financial assets

600,000

600,000

Investment properties

32,113,394

36,504,682

Fixed assets

10,230,042,782

10,222,034,465

Construction in progress

344,559,663

178,993,842

Right-of-use assets

121,330,690

66,970,435

Intangible assets

2,462,738,497

2,558,572,455

Goodwill

1,307,103,982

1,307,103,982

Long-term prepaid expenses

39,869,406

35,255,388

Deferred tax assets

1,671,282,870

1,455,035,532

Other non-current assets

119,000,441

72,852,914

Total non-current assets

16,701,375,255

16,310,565,497

TOTAL ASSETS

40,504,793,818

37,312,383,547

- 1 -

Consolidated Balance Sheet (continued)

30 June

31 December

LIABILITIES AND EQUITY

Note

2020

2019

(unaudited)

Current liabilities

275,645,686

Short-term borrowings

270,906,631

Notes payable

268,063,017

220,825,323

Accounts payable

3

3,508,330,149

2,167,178,181

Contract liabilities

4,910,305,764

6,275,719,703

Employee benefits payable

1,510,316,310

1,458,665,786

Taxes payable

1,185,036,034

513,058,160

Other payables

3,862,128,674

2,424,857,501

Current portion of non-current liabilities

34,066,534

22,208,025

Other current liabilities

367,375

361,684

Total current liabilities

15,554,259,543

13,353,780,994

Non-current liabilities

-

Long-term borrowings

209,180

Lease liabilities

76,372,100

37,471,885

Long-term payables

400,853,759

372,579,660

Deferred income

2,585,669,190

2,519,926,935

Long-term employee benefits payable

894,642,666

931,008,557

Deferred tax liabilities

169,093,923

184,035,480

Total non-current liabilities

4,126,631,638

4,045,231,697

Total liabilities

19,680,891,181

17,399,012,691

Equity

1,350,982,795

Share capital

1,350,982,795

Capital surplus

3,270,837,863

3,444,317,455

Other comprehensive income

(50,401,351)

(47,347,633)

Surplus reserve

1,400,704,380

1,400,704,380

General reserve

234,715,680

234,715,680

Undistributed profits

4

13,900,152,922

12,788,210,357

Total equity attributable to shareholders of the

Company

20,106,992,289

19,171,583,034

Non-controlling interests

716,910,348

741,787,822

Total equity

20,823,902,637

19,913,370,856

TOTAL LIABILITIES AND EQUITY

40,504,793,818

37,312,383,547

- 2 -

Consolidated Income Statement

Revenue

Less:Cost of sales

Taxes and surcharges

Selling and distribution expenses

General and administrative expenses

Research and development expenses

Finance expenses

  Including: Interest expenses

Add: Other incomeInterest income

Investment income

  Including: Share of profit of associates and a joint venture

Profits arising from changes in fair value   (Losses are listed with "-")

Credit impairment losses

  (Losses are listed with "-") Asset impairment losses

  (Losses are listed with "-") Gains on disposals of assets   (Losses are listed with "-")

Operating profit

Add: Non-operating income

Less: Non-operating expenses

Total profit

Less: Income tax expense

Net profit

Classified by continuity of operations Net profit from continuing operations Net profit from discontinued operations

Classified by ownership of the equity Attributable to shareholders of the Company Attributable to non-controllinginterests

Other comprehensive income, net of tax

Other comprehensive income attributable to shareholders of the Company, net of tax Items that will be subsequently reclassified to

profit or loss

Shares of other comprehensive income of investees accounted for using the equity method that will be subsequently reclassified to profit or loss

Currency translation differences

Total comprehensive income

Attributable to shareholders of the Company Attributable to non-controlling interests

Earnings per share Basic earnings per share Diluted earnings per share

Note

Six months ended 30 June

2020

2019

(unaudited)

(unaudited)

5

15,678,991,336

16,550,665,464

5

(9,131,648,894)

(9,911,821,503)

6

(1,203,887,260)

(1,320,966,492)

(2,865,454,502)

(2,989,388,327)

(503,010,708)

(590,627,801)

(6,689,518)

(7,928,139)

236,113,350

235,121,980

(8,490,374)

(6,594,455)

251,335,596

253,227,854

330,275,468

313,300,318

21,958,363

20,591,398

16,497,374

19,265,218

27,783,514

31,023,477

511,352

1,900,121

(1,538,581)

(1,259,543)

7

(8,007,618)

(21,948,784)

2,575,396,302

2,308,662,169

6,423,694

15,474,872

(23,670,172)

(1,918,592)

8

2,558,149,824

2,322,218,449

(618,702,999)

(596,677,665)

1,939,446,825

1,725,540,784

1,939,446,825

1,725,540,784

-

-

1,854,983,102

1,630,516,036

84,463,723

95,024,748

(3,053,718)

(494,826)

77,344

32,847

(3,131,062)

(527,673)

1,936,393,107

1,725,045,958

1,851,929,384

1,630,021,210

84,463,723

95,024,748

9

1.207

1.373

1.373

1.207

- 3 -

Note:

1 Basis of preparation

The financial statements are prepared in accordance with the Accounting Standards for Business Enterprises

  • Basic Standards and the specific accounting standards and other relevant regulations issued by the Ministry of Finance on 15 February 2006 and in subsequent periods and the disclosure requirements in the Preparation Convention of Information Disclosure by Companies Offering Securities to the Public No.15 - General Rules on Financial Reporting issued by the China Securities Regulatory Commission.

The financial statements are prepared on a going concern basis.

2

Accounts receivable

30 June 2020

31 December 2019

(unaudited)

Accounts receivable

335,193,863

337,040,440

Less: Provision for bad debts

(186,225,061)

(185,971,013)

148,968,802

151,069,427

The majority of the Group's domestic sales are made by advances from customers. The remainders are settled by letters of credit, bank acceptance notes or providing credit terms from 30 to 100 days to dealers.

The ageing of accounts receivable based on their recording dates is analyzed below:

30 June 2020

31 December 2019

(unaudited)

Within 1 year

149,289,592

151,053,718

1

to 2

years

1,867

47,764

2

to 5

years

206,725

246,918

Over 5 years

185,695,679

185,692,040

335,193,863

337,040,440

Accounts receivable are mainly recorded based on the dates of transaction. The ageing of accounts receivable represented on their recording date is basically the same as the ageing represented on the dates of invoice.

- 4 -

3 Accounts payable

The ageing of accounts payable based on their recording dates is analyzed as below:

30 June 2020

31 December 2019

(unaudited)

Within 1 year

3,495,531,595

2,153,166,928

1

to 2

years

3,950,197

4,998,759

2

to 3

years

2,071,821

2,245,977

Over 3 years

6,776,536

6,766,517

3,508,330,149

2,167,178,181

4 Dividend

Pursuant to the resolution at the Annual General Meeting dated 8 June 2020, the Company approved a cash dividend RMB0.55 per share (tax included) to the shareholders of the Company of RMB743,040,537 for the year of 2019, based on a total number of 1,350,982,795 shares (2019: cash dividend of RMB0.48 per share (tax included) to the shareholders of the Company of RMB648,471,742 for the year of 2018, based on a total number of 1,350,982,795 shares).

No interim dividend for the six months ended 30 June 2020 has been proposed by the Company (For the six months ended 30 June 2019: nil).

5

Revenue and cost of sales

Six months ended

Six months ended

30 June 2020

30 June 2019

(unaudited)

(unaudited)

Revenue from main operation

15,569,515,965

16,406,304,740

Revenue from other operations

109,475,371

144,360,724

15,678,991,336

16,550,665,464

Six months ended

Six months ended

30 June 2020

30 June 2019

(unaudited)

(unaudited)

Cost of main operation

(9,056,342,173)

(9,819,940,217)

Cost of other operations

(75,306,721)

(91,881,286)

(9,131,648,894)

(9,911,821,503)

- 5 -

6

Taxes and surcharges

Six months ended

Six months ended

30 June 2020

30 June 2019

(unaudited)

(unaudited)

Consumption tax

891,833,533

981,826,288

City maintenance and construction tax

134,417,803

146,345,742

Education surcharges

101,551,781

109,791,245

Land use tax

26,963,555

30,320,375

Real estate tax

26,289,767

30,234,869

Stamp tax

12,327,962

13,299,555

Others

10,502,859

9,148,418

1,203,887,260

1,320,966,492

7

Gains on disposals of assets

Six months ended

Six months ended

30 June 2020

30 June 2019

(unaudited)

(unaudited)

Losses on disposals of fixed assets

(11,460,555)

(21,948,784)

Gains on disposals of intangible assets

3,452,937

-

(8,007,618)

(21,948,784)

8

Income tax expense

Six months ended

Six months ended

30 June 2020

30 June 2019

(unaudited)

(unaudited)

Current income tax calculated according to tax law and related

regulations in mainland China - China enterprise income tax

849,619,347

854,947,080

Current profits tax calculated according to tax law and related

regulations in Hong Kong SAR - Hong Kong profits tax

-

1,199,731

Current profits supplemental tax calculated according to tax

law and related regulations in Macau SAR - Macau profits

supplemental tax

272,547

519,074

Deferred income tax

(231,188,895)

(259,988,220)

618,702,999

596,677,665

- 6 -

8 Income tax expense (continued)

The reconciliation from income tax calculated based on the applicable tax rates and total profit presented in the consolidated financial statements to the income tax expense is listed below:

Six months ended

Six months ended

30 June 2020

30 June 2019

(unaudited)

(unaudited)

Total profit

2,558,149,824

2,322,218,449

Income tax expense calculated at applicable tax rates

638,808,101

579,376,595

Tax impact of equivalent sales and costs, expenses and losses not

deductible for tax purpose

22,063,376

13,713,463

Income not subject to tax

(10,013,778)

(10,551,685)

Utilization of previously unrecognised deferred tax assets

(60,650,242)

(54,640,876)

Deductible temporary differences for which no deferred tax assets

were recognised

7,782,065

14,590,218

Deductible tax losses for which no deferred tax assets were

recognised

20,713,477

54,189,950

Income tax expense

618,702,999

596,677,665

  1. China Enterprise income tax

The applicable enterprise income tax rate of the Company and its subsidiaries incorporated and operated in mainland China for the current period is 25%.

  1. Hong Kong profits tax and Macau profits supplemental tax

Tsingtao Brewery Hong Kong Trading Co.,Ltd and Asia Brewery (Macau) Co.,Ltd, the Company's subsidiaries, were established in Hong Kong and Macau SAR, applying Hong Kong profits tax and Macau profits supplemental tax respectively.

Hong Kong profits tax has been provided at the rate of 16.5% on the estimated assessable profit for the period. Macau profits supplemental tax is imposed on the estimated taxable profit for the period at a progressive rate scale ranging from 3% to 12%.

- 7 -

9 Earnings per share

  1. Basic earnings per share

Basic earnings per share is calculated by dividing consolidated net profit attributable to ordinary shareholders of the Company by the weighted average numbers of ordinary shares outstanding:

Six months ended

Six months ended

30 June 2020

30 June 2019

Consolidated net profit attributable to ordinary shareholders of

(unaudited)

(unaudited)

the Company

1,854,983,102

1,630,516,036

Weighted average numbers of ordinary shares outstanding

1,350,982,795

1,350,982,795

Basic earnings per share

1.373

1.207

Including:

- Basic earnings per share from continuing operations:

1.373

1.207

  1. Diluted earnings per share

Diluted earnings per share is calculated by dividing net profit attributable to ordinary shareholders of the Company adjusted based on the dilutive potential ordinary share by the adjusted weighted average number of ordinary shares outstanding. As there were no dilutive potential ordinary shares for the six months ended 30 June 2020 (six months ended 30 June 2019: nil), diluted earnings per share equals to basic earnings per share.

- 8 -

10 Segment information

As the Group is mainly engaged in the production and distribution of beer, the reportable segments of the Group are business units operating in different regions. Different region requires different marketing strategies, and the Group, therefore, separately manages the production and operation of each reportable segment and evaluates their operating results respectively, in order to make decisions on resources allocation to these segments and to assess their performance.

Tsingtao Brewery Finance LLC. ("Finance Company"), the Group's subsidiary, is principally engaged in the financial businesses of wealth management and agency collection and payment for its members. Due to the unique business characteristics of Finance Company, the Group manages its operation independently and evaluates its operating results separately, to determine its resources allocation and assess its performance.

The Group identified seven reportable segments as follows:

  • Shandong region segment, responsible for the production and distribution of beer in Shandong region and surrounding regions
  • South China region segment, responsible for the production and distribution of beer in South China region
  • North China region segment, responsible for the production and distribution of beer in North China region
  • East China region segment, responsible for the production and distribution of beer in East China region
  • Southeast China region segment, responsible for the production and distribution of beer in Southeast China region
  • Hong Kong, Macau and other overseas region segment, responsible for the distribution of beer in Hong Kong SAR, Macau SAR and other overseas
  • Finance Company segment, engaged in the financial businesses of wealth management and agency collection and payment for its members

Inter-segment transfer pricing is based on mutually-agreed prices.

Assets are allocated based on the operation of the segments and the physical location of the assets. Liabilities are allocated based on the operation of the segments. Expenses indirectly attributable to each segment are allocated among segments based on the proportion of each segment's revenue.

- 9 -

10 Segment information (continued)

  1. Segment information as at and for the six months ended 30 June 2020 is as follows (unaudited):

Hong Kong,

Shandong

South China

North China

East China

South-east

Macau and

other overseas

Finance

Region

Region

Region

Region

China Region

Region

Company

Unallocated

Elimination

Total

Revenue from external customers

9,634,098,290

1,287,285,102

2,672,495,940

1,468,818,500

367,903,581

243,359,433

4,386,293

644,197

-

15,678,991,336

Inter-segment revenue

1,083,680,119

491,798,392

902,951,316

158,750,041

3,633,310

51,444,873

12,107,363

248,755

(2,704,614,169)

-

Cost of sales

(6,958,676,107)

(1,130,460,572)

(2,276,680,725)

(1,094,802,111)

(267,029,418)

(200,414,323)

(30,873)

(431,194)

2,796,876,429

(9,131,648,894)

Selling and distribution expenses

(1,993,965,211)

(216,777,063)

(330,255,135)

(218,523,251)

(61,985,930)

(43,947,912)

-

-

-

(2,865,454,502)

Interest income

27,159,502

8,337,806

22,309,952

3,049,892

553,045

909,535

146,946,306

105,879,959

(63,810,401)

251,335,596

Interest expenses

(1,645,356)

(2,310,938)

(5,822,824)

(6,032,631)

(34,800)

(4,246,693)

(66,724,998)

-

78,327,866

(8,490,374)

Share of profits of associates and

a joint venture

-

-

-

-

-

-

-

16,497,374

-

16,497,374

Credit impairment reversals/(losses)

1,017,305

(142)

(166,562)

(24,175)

-

(370,697)

(2,674,261)

-

2,729,884

511,352

Asset impairment losses

(978,368)

-

-

(560,213)

-

-

-

-

-

(1,538,581)

Depreciation and amortization

(246,440,841)

(83,651,663)

(107,154,311)

(79,693,463)

(19,162,124)

(1,961,412)

(664,864)

(28,946,624)

-

(567,675,302)

Total profit

1,151,357,185

302,465,611

688,540,610

105,982,959

5,958,522

48,477,874

124,481,329

20,908,778

109,976,956

2,558,149,824

Income tax expense

(306,831,017)

(69,567,370)

(157,749,865)

(12,180,112)

(3,299,518)

(11,843,849)

(31,138,862)

-

(26,092,406)

(618,702,999)

Net profit

844,526,168

232,898,241

530,790,745

93,802,847

2,659,004

36,634,025

93,342,467

20,908,778

83,884,550

1,939,446,825

Total assets

13,125,351,478

4,367,750,711

7,872,291,796

3,615,516,553

839,978,604

653,055,456

14,376,340,989

10,495,214,153

(14,840,705,922)

40,504,793,818

Total liabilities

10,628,350,274

2,054,659,427

4,996,943,884

3,064,314,664

571,724,176

717,098,563

11,640,286,971

565,415,559

(14,557,902,337)

19,680,891,181

Non-cash expenses other than

depreciation and amortization

7,401,377

325,428

2,479,481

407,404

142,200

37,702

-

-

-

10,793,592

Long-term equity investments in

associates and a joint venture

-

-

-

-

-

-

-

372,733,530

-

372,733,530

Additions of non-current assets (i)

445,357,413

79,113,763

117,735,933

104,308,459

11,725,064

1,072,270

-

9,601,081

(3,774,347)

765,139,636

  1. Non-currentassets do not include financial assets, long-term equity investments and deferred tax assets.

- 10 -

10 Segment information (continued)

  1. Segment information as at and for the six months ended 30 June 2019 is as follows (unaudited):

Hong Kong,

Macau and

Shandong

South China

North China

East China

South-east China

other overseas

Finance

Region

Region

Region

Region

Region

Region

Company

Unallocated

Elimination

Total

Revenue from external customers

9,971,137,793

1,351,680,003

2,889,682,398

1,626,062,146

392,696,831

315,158,021

3,326,148

922,124

-

16,550,665,464

Inter-segment revenue

1,382,522,436

541,864,880

888,648,397

85,631,176

5,999,454

147,122,630

14,015,349

248,755

(3,066,053,077)

-

Cost of sales

(7,448,217,390)

(1,235,440,415)

(2,477,051,866)

(1,213,563,254)

(314,363,593)

(340,550,353)

(21,979)

(440,729)

3,117,828,076

(9,911,821,503)

Selling and distribution expenses

(1,998,829,500)

(240,973,638)

(372,529,558)

(259,944,145)

(64,054,455)

(53,057,031)

-

-

-

(2,989,388,327)

Interest income

24,099,479

6,236,468

20,220,251

2,757,666

420,935

2,222,385

191,540,239

73,996,714

(68,266,283)

253,227,854

Interest expenses

(2,254,540)

(2,576,831)

(6,610,223)

(5,533,681)

-

(3,933,016)

(69,553,123)

-

83,866,959

(6,594,455)

Share of profits of associates and

a joint venture

-

-

-

-

-

-

-

19,265,218

-

19,265,218

Credit impairment reversals/(losses)

1,818,539

35,951

431

(35,035)

-

11,104

(164,207)

-

233,338

1,900,121

Asset impairment (losses)/reversals

(441,476)

-

(574,465)

288,110

(531,712)

-

-

(50,000,000)

50,000,000

(1,259,543)

Depreciation and amortization

(244,443,680)

(86,007,037)

(103,160,850)

(82,595,197)

(20,546,451)

(1,785,668)

(476,696)

(27,585,909)

-

(566,601,488)

Total profit/(losses)

1,120,166,856

208,761,009

676,437,618

20,073,970

(6,602,460)

66,041,961

170,449,183

(50,919,642)

117,809,954

2,322,218,449

Income tax expense

(297,559,700)

(48,341,470)

(149,533,518)

(23,878,779)

(2,394,358)

(16,185,365)

(42,336,888)

-

(16,447,587)

(596,677,665)

Net profit/(losses)

822,607,156

160,419,539

526,904,100

(3,804,809)

(8,996,818)

49,856,596

128,112,295

(50,919,642)

101,362,367

1,725,540,784

Total assets

13,091,541,246

3,898,454,445

7,037,826,146

3,456,018,930

859,601,444

708,004,007

13,342,521,215

9,148,256,462

(14,085,810,872)

37,456,413,023

Total liabilities

9,403,225,900

1,818,198,411

4,359,158,401

2,646,354,503

553,141,546

761,926,088

11,299,497,775

1,076,076,970

(14,189,556,126)

17,728,023,468

Non-cash expenses other than

depreciation and amortization

6,441,095

145,526

3,045,520

79,229

6,939

-

-

-

-

9,718,309

Long-term equity investments in

associates and a joint venture

-

-

-

-

-

-

-

374,748,624

-

374,748,624

Additions of non-current assets (i)

242,318,189

30,824,221

184,735,396

40,224,760

11,213,153

1,182,197

168,000

19,737,990

(8,294,764)

522,109,142

  1. Non-currentassets do not include financial assets, long-term equity investments and deferred tax assets.

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10 Segment information (continued)

  1. The Group's revenue from external customers in domestic and overseas markets, and the total non- current assets other than financial assets and deferred tax assets located domestically and in foreign countries or geographical areas are summarized as follows:

Six months ended

Six months ended

30 June 2020

30 June 2019

(unaudited)

(unaudited)

Revenue from external customers

Mainland China

15,381,641,740

16,212,450,430

Hong Kong and Macau SAR

90,763,619

102,950,910

Other overseas

206,585,977

235,264,124

15,678,991,336

16,550,665,464

30 June 2020

30 June 2019

(unaudited)

(unaudited)

Total non-current assets

Mainland China

15,013,978,883

15,064,384,990

Hong Kong and Macau SAR

15,513,502

15,482,457

15,029,492,385

15,079,867,447

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  1. Dividend

According to the provisions of the Company's Articles of Association, the Company will not distribute interim dividends for the six months ended 30 June 2020.

  1. Management Discussion and Analysis
  1. Introduction of General Information of the Company's Operating Activities during the Reporting Period

In the first half year of 2020, China's beer industry suffered from the impact of COVID-19, with market sales facing huge difficulties and challenges. In particular, damage to the first quarter under the pandemic was severe, and domestic catering end sales were almost into a complete halt. As the epidemic was put under effective control in the second quarter, domestic beer market went back on track step by step. In the first half of the fiscal year, China's total beer production volume reached

17.14 million kl, a decrease of 9.5% from the corresponding period in the previous year. (Data source: National Bureau of Statistics; statistical population: all industrial corporate entities with annual revenue of more than RMB20 million.)

Facing the unprecedented challenges brought to the Company's operations by COVID-19 in the first half of the fiscal year, the Company firmly implemented the high-quality development strategy established by the Board. Under the six strategic guidelines including "Led by Brand, Driven by Innovation, Quality First, Prioritizing Efficiency, Optimizing Structure and Coordinated Development", the Company gave full play to the brand and quality advantages of Tsingtao Beer and wasted no time in developing domestic and foreign markets. It accelerated the improvement and upgrading of product mix and marketing innovation, expedited the development of high value- added products, improved the end management system, and continued to enhance its end control ability, leading to stable growth in its business against the head wind. During the Reporting Period, the Company's total product sales volume reached 4.406 million kl, generating operating revenue of RMB15.68 billion; net profits attributable to the shareholders of the listed company was RMB1.85 billion, an increase of 13.8% from the corresponding period in the previous year.

During the Reporting Period, the Company continued to step up effort in constructing the strategic belt of market base. It commenced the reconstruction and expansion projects, such as the Expansion of Tsingtao Beer Pingdu Smart Industry Demonstration Park with the Capacity of 1 Million KL Beer and the Expansion and Upgrading of the Intelligent Manufacturing Demonstration Plant of Tsingtao Beer Factory. The Company focused on developing large and intelligent production bases and strengthening growth drivers to promote the transformation and upgrading of corporate development.

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The Company took full advantage of its sales network that covers major domestic market, accelerated marketing and channel innovations, seized emerging channels such as online and community channels, and grasped the market opportunity brought by the growing proportion of household consumption in the new context. It expanded its delivery services and product promotion to communities and implemented new channels and new models to adapt to the new environment, including "contact-free Delivery" services and "Giving Back to Millions of Communities", resulting in expansion in market sales. The Company beefed up online marketing and made use of its multidimensional e-commerce channel system of "Online Supermarket + Official Flagship Store + Authorized Franchised Store + WeChat Mall" to seize the e-commerce consumption opportunity. It took the lead in kicking off the "Distributor" plan on the WeChat platform of Tsingtao Beer and "KOL Livestreaming Sales" to drive brand communication and sales. This has helped the Company adapt to the new marketing environment with diverse consumption scenarios in the context of COVID-19, and allowed it to effectively enhance its marketing efficiency and maintain its industrial leading position in the development of new products, new channels and modern channels. With respect to international market, influenced by the epidemic control of other countries in the first half year, consumption outlets especially the ready-to-drink outlets were closed or open to a limited extent, the brand marketing could not be normally carried out, thus to a great extent impacting the major overseas markets in Europe, America, Japan, Korea, and Australia etc..

During the Reporting Period, the Company continued to proactively implement its brand strategy of "Tsingtao Beer as Core Brand + Laoshan Beer as Second Brand". Focused on the immersive and all- around marketing model, it further improved its brand influence and market competitiveness, and accelerated the transformation and upgrade of high value-added products represented by canned beer and craft beer. During the Reporting Period, the Company's total sales volume of its core brand, Tsingtao Beer, reached 2.091 million kl. Core brand sales include a total of 0.971 million kl in high- end products such as "Augerta, Hong Yun Dang Tou, Classic 1903 and draft beer" etc. The Company managed to maintain its competitive advantage in domestic mid- and high-end beer market.

In the darkest hours of the epidemic in the first half of the fiscal year, the Company made a resolute decision to introduce The Restricted A Shares Incentive Plan of Tsingtao Brewery Company Limited and set very challenging business targets. This has further improved the Company's corporate governance structure, refined its mid- and long-term reward and restraint mechanism, and fully motivated the enthusiasm and creativity of its core management personnel and key business personnel, injecting strong drives into the sustainable high-quality development of the Company.

(II) Core Competitiveness Analysis

The Company's core competitiveness did not change during the Reporting Period. Please refer to the Company's 2019 Annual Report for details.

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IV. Significant Events

  1. The Incentive Plan
  1. On 23 March 2020, the 2020 third extraordinary meeting of the ninth session of the Board and the 2020 first extraordinary meeting of the ninth session of the Supervisory Committee approved the resolutions in relation to the Restricted A Share Incentive Plan of Tsingtao Brewery Company Limited (Draft) and its abstract, as well as the management measures for the implementation and assessment of the Restricted A Share Incentive Plan of Tsingtao Brewery Company Limited.
  2. On 21 April 2020, the 2020 fifth extraordinary meeting of the ninth session of the Board approved the resolution in relation to requesting the Annual General Meeting to authorize the Board to handle matters in relation to the Restricted A Share Incentive Plan.
  3. The Incentive Plan has been approved by the state-owned Assets Supervision & Administration Commission of the People's Government of Qingdao and submitted to the Company's 2019 Annual General Meeting and the 2020 first A Share and H Share class meetings for consideration and approval.
  4. On 29 June 2020, the 2020 eighth extraordinary meeting of the ninth session of the Board and the 2020 second extraordinary meeting of the ninth session of the Supervisory Committee approved the resolutions in relation to adjusting the Grant Price of the First Grant under the Restricted A Share Incentive Plan of the Company, adjusting the list of Participants and the number of restricted shares granted in the First Grant under the Restricted A Share Incentive Plan of the Company, and the First Grant of Restricted A Shares to the Participants.
  5. On 7 July 2020, Zhongxingcai Guanghua Certified Public Accountants LLP verified the actual payment for subscribing the restricted shares made by the Company's Participants and issued the Capital Verification Report numbered "ZXCGHSYZ (2020) No. 315001".
  6. On 24 July 2020, the Company completed the registration of part of the Restricted A Shares under the First Grant of Restricted A Share Incentive Plan with the Shanghai Branch of China Securities Depository and Clearing Co., Ltd..
  7. On 12 August 2020, the Company completed the registration procedures for the change in the registered capital in its business license.

For more details on the Incentive Plan, please refer to the Company's circular of connected transaction dated 29 April 2020 and related announcements published on the websites of Shanghai Stock Exchange and Hong Kong Exchanges and Clearing Limited.

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(II) Changes in the Directors and Supervisors of the Company during the Reporting Period

  1. Due to personal redeployment of his work, Mr. YU Jia Ping resigned from his position of supervisor as employees' representative, which took effect from 8 January 2020. After resigning from his position of supervisor as employees' representative, Mr. YU Jia Ping continues to work for the Company. Meanwhile, in accordance with democratic election procedures, the Company has elected Mr. HUANG Zu Jiang and Mr. MENG Qing Shang to be supervisors as employees' representative of the ninth session of the Supervisory Committee starting from 8 January 2020 until the expiry of the term of the ninth session of the Board of Supervisors.
  2. As Mr. FAN Wei reached the statutory retirement age, he resigned from his positions of Executive Director and President of the Company, which took effect from 28 February 2020.
  3. The Company held an extraordinary general meeting on 16 April 2020, where the resolution to elect Mr. SHI Kun as Non-executive Director of the ninth session of the Board was considered and approved. The term of office would start from the date of the approval of his appointment at the Company's extraordinary general meeting until the expiry of the ninth session of the Board.
  4. The Company held the 2019 Annual General Meeting on 8 June 2020, where the resolution to elect Mr. XIAO Geng and Mr. SHENG Lei Ming as Independent Non-executive Directors of the ninth session of the Board was considered and approved. The terms of office would start from the date of the approval of their appointments at the Company's Annual General Meeting until the expiry of the ninth session of the Board. The Company's Independent Non-executive Directors Mr. BEN Sheng Lin and Mr. JIANG Min had served for six years and left their positions after the end of the Annual General Meeting.

(III) Significant Investment during the Reporting Period

At the ninth meeting of the ninth session of the Board of the Company, the feasibility report on the project concerning the establishment of Tsingtao Beer (Zaozhuang) Co., Ltd. (the "Zaozhuang Branch") with the capacity of 600,000 kl beer production was considered and approved. The Zaozhuang Branch was incorporated with a registered capital of RMB200 million on 4 June 2020 with the Company as the sole shareholder. Currently, the project is in the preparation stage.

(IV) Others

  1. During the Reporting Period, the Company was not involved in any new significant litigation or arbitration.
  2. During the Reporting Period, neither the Company nor its subsidiaries had purchased, sold or redeemed any listed securities of the Company.

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  1. Review of the Unaudited Interim Results

The Audit & Internal Control Committee of the Board has reviewed the Company's unaudited 2020 Interim Results.

VI. Information of Corporate Governance and Compliance with Corporate Governance Code

The Company was listed simultaneously on Shanghai Stock Exchange and The Stock Exchange of Hong Kong Limited ("the Stock Exchange") and its corporate governance practices shall comply with the requirements of applicable laws and securities regulations of both Shanghai and Hong Kong.

During the Reporting Period, the Company had fully adopted and complied with all the code provisions in Corporate Governance Code set out in Appendix 14 of Listing Rules of the Stock Exchange.

By order of the Board

TSINGTAO BREWERY CO., LTD.

Chairman

HUANG Ke Xing

Qingdao, People's Republic of China

28 August 2020

As at the date of this Announcement, the board members of the Company are listed as follows:

Executive Directors:

Mr. HUANG Ke Xing (Chairman), Mr. YU Zhu Ming and

Mr. WANG Rui Yong

Non-executive Director:

Mr. SHI Kun

Independent Non-Executive Directors: Mr. YU Zeng Biao, Mr. XIAO Geng, Mr. SHENG Lei Ming and Mr. JIANG Xing Lu

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Tsingtao Brewery Company Limited published this content on 31 August 2020 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 31 August 2020 00:09:06 UTC