TF1: audiences up slightly in January
The group posted an FRDA-50 increase year-on-year to 33% PdA (+0.1pt) and in the 25-49 demographic to 29.9% (+0.2pt).
According to the group, 55.5 million viewers tuned in to TF1 Group channels in January.
TF1 broad TV leader, up 0.3 pt on FRDA-50 and widening the gap with its challenger: +22.2% on FRDA-50 (+8.1pts gap vs. 6.6pts), 19.5% on 25-49 (+6 pts gap vs. 5.5pts).
LCI posted the strongest TV growth in 1 year with +0.8 pt and equaled its record at 2% audience share.
TMC wide leader on DTT targets for the 5th month running: at 4.8% of PdA 25-49 and on Ind.CSP+
Finally, TFX second channel on DTT behind TMC on FRDA-50 at 3.6% of PdA MYTF1 displays the first 9 replays of the month.
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