Mirakl and Shopify announced a new partnership to accelerate commerce growth for enterprises. The new collaboration will connect businesses on Shopify to the Mirakl Platform, making it possible to quickly launch and grow marketplace sales using Mirakl's comprehensive suite of AI-powered platform solutions. This new partnership will allow retailers to run enterprise commerce on Shopify and easily operate a marketplace with Mirakl.

Shopify merchants will be able to expand their commerce businesses, both by selling through Mirakl-powered marketplace platforms and by launching their own enterprise marketplace platforms - reducing technical debt, accelerating time to market and increasing total addressable market. Through the new partnership, global enterprises that run their businesses on Shopify can easily add marketplace sellers into their operations using the Mirakl Platform, creating more scalable, profitable opportunities by introducing an expanded assortment of products from third-party vendors. Shopify's merchants will also be able to expand their reach and buyer opportunities globally, selling products on hundreds of Mirakl-powered marketplace platforms by installing the Mirakl App in the Shopify App Store.

The new app, available soon, will offer a seamless integration between the Shopify interface and Mirakl-powered platforms - simplifying management and operations, while also ensuring efficient consolidation of sales data. In addition, this new integration will lead to a wider audience of high-quality sellers for hundreds of marketplace platforms powered by Mirakl, enabling plug-and-play seller networks through Mirakl Connect. Shopify provides the most scaled infrastructure for retail, B2B, and direct-to-consumer businesses across 175 countries worldwide, and powers around 10% of all U.S. ecommerce.

Mirakl's suite of solutions is trusted by 450+ leading global businesses across both retail and B2B industries, powering billions of dollars in gross merchandise value on an annual basis.