Michel Doukeristoday assumed the role of Chief Executive Officer of
Michel brings cultural and operational continuity along with a fresh perspective focused on driving long-term organic growth. He is a global leader who has consistently delivered top-and bottom-line growth in markets across the globe. Michel's demonstrated consumer-focus and brand-building capabilities will accelerate the company's momentum and transformation.
'Stepping into the role my focus will be on ensuring we continue to meet the moment in 2021, while continuing to invest and accelerate what is already working: category development, premiumization, Beyond Beer and our digital transformation with direct to consumer and our B2B Bees initiative. I am excited about our future and our ability to create value for all our stakeholders. We want to create a future with more cheers!'
On
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