TCL Electronics Holdings Limited unveiled its latest multi-category products for the Middle East and Africa (MEA) market at an exclusive launch event in Dubai. TCL also announced its partnership with Arsenal Football Club as the Official Regional Consumer Electronics Partner of the Club, with the event being highlighted by a special appearance by Arsenal Legend, Robert Pires. From stunning picture quality with its 2023 C Series Mini LED and QLED TVs and an range of upgraded domestic appliances and air conditioners to enable a healthier and more convenient lifestyle, TCL's latest product line-up underscores its commitment to bringing customers in the region the very best in technological innovation.

Expanding Imaginations Through Innovative Display Technology – Introducing the Latest Generation of TCL Mini LED with the 2023 C Series: A pioneer and a leader of Mini LED technology, TCL proudly introduced its latest generation technology, to audiences in MEA. The C845 is the newest addition to TCL's Mini LED TV line-up, with more local dimming zones at work providing infinite contrast dimensions, high efficiency, and wide luminous angle Mini LEDs to achieve the highest brightness levels to date of HDR 2000 nits available in 55'', 65'', 75'', and 85'' models and backed by AiPQ Processor 3.0, the TCL C845 delivers outstanding picture quality combined with unparalleled sound thanks to Dolby Vision IQ & Dolby Atmos. Countless Colors and Endless Entertainment with All-New C745 & C645 QLED TVs: For gamers, TCL introduced its new TCL C745 which combines QLED with Full Array Local Dimming technology, 4K HDR and industry leading refresh rate of 144Hz VRR and a 240Hz Game Accelerator for smooth, sharp and colorful HDR picture quality.

The new TCL C645 is equipped with TCL QLED technology for outstanding color expression, certified with Dolby Vision and Dolby Atmos and packed with a 120 HZ Game Accelerator, making it an excellent value option for those who seek high-quality and interactive home entertainment experiences.