Professional Campaign Management: New partnership forged between Inxmail and SHS VIVEON

Munich, February 13th, 2017 - SHS VIVEON, a solution provider for end-to-end customer management, has acquired e-mail marketing specialist Inxmail as a new partner. A standardised interface to Inxmail Professional is now available to customers as part of SHS VIVEON's in-house campaign management solution MASS Campaign. The interaction between the two solutions allows e-mail campaigns to be planned and designed professionally as well as delivered to the right recipients at the right time.

Backed by 17 years' experience, Inxmail is a pioneer in the field of e-mail marketing. The owner-managed company offers its customers and partners solutions tailored individually to their needs - assembled from a broad portfolio of technology, service and know-how. Thanks to the standardised interface, the Inxmail service will also be available in future to users of SHS VIVEON's campaign management solution MASS Campaign.

MASS Campaign allows marketing and campaign managers to plan complex campaigns quickly and easily, target groups to be compiled strategically even without technical expertise and campaigns to be displayed automatically across channels. The interface to Inxmail Professional in turn allows contents of e-mail campaigns to be designed professionally, easily and responsively as well as delivered quickly and reliably. In accordance with the holistic approach, the interaction between the two solutions allows both professional performance measurement and response-dependent, multi-level campaigns.

Inxmail CEO Peter Ziras: 'With SHS VIVEON we have added another strong member to the Inxmail partner network. Together we can offer our customers even further professional solutions for automated, cross-channel marketing.'

'Thanks to the collaboration with Inxmail, users of MASS Campaign have a professional e-mail marketing solution at their disposal. The standardised interface allows smooth interaction between both systems and guarantees users a professional and comprehensive campaign management system', says Frank Ueffing, Product Manager at SHS VIVEON.

'We are delighted to have acquired Inxmail as a partner for our campaign management solution. Our customers can therefore rely on two proven systems when planning and distributing their campaigns: SHS VIVEON MASS Campaign and Inxmail Professional', says SHS VIVEON CEO Stefan Gilmozzi. 'Our joint solution enables companies to strengthen customer loyalty by increasing the relevance of their communication, to increase turnover and to improve the profitability of the budget used.'