Sensible Meats Inc. announced the appointment of Brad Nichol as the new Chief Executive Officer (CEO) effective immediately. Sensible Meats expressed gratitude to Chris Jackson for his ongoing support as a founding investor and his past role as Interim CEO. Brad Nichol, P. Eng., MBA: With over 30 years of experience, Brad has served as a senior executive and director in various public and private enterprises across the finance and resource sectors. He has led organizations through multiple rounds of financing, established international financial relations, overseen mergers and acquisitions, and executed asset acquisitions and financings in multiple jurisdictions.

Brad earned his MBA at London Business School and holds a BSc. in Mechanical Engineering from the University of Alberta.