Orkla ASA has launched vegetarian soups and organic plant bars and smoothies in Nordic region. Among other new products that Arve Heltne considers noteworthy are the between-meal oat biscuit Digestive Havremal, Glutenfri Granola from Pauluns and a new snacking range, Grandiosa Quesadilla, that comes in two versions, Chicken and Cheese Taco. OLW is offering four different flavours of popcorn, which are being launched in all the Nordic countries (in Denmark under the KiMs brand). Orkla Care Sverige is expanding the naturally green, mild Grumme brand of cleaning products to meet all needs, from hand, machine and clothes washing to wipes. All the products are labelled "Good environmental choice".