Erke announced that it is using Oracle Retail Merchandise Planning and Optimization solutions to provide an integrated planning practice that underpins its evolving retail model supporting more than 6,000 stores and a global distribution network across 30 countries. As a well-known domestic apparel and accessories brand company, Erke is accelerating the upgrade of its retail business model and understands the value advanced planning tools can deliver in empowering retailers to optimize planning, assortment and inventory to impact the customer experience, a key strategy in Erke's "customer first" philosophy. Erke has deployed Oracle Retail Merchandise Financial Planning and Oracle Retail Assortment Planning to help integrate planning capabilities across its operations including subsidiaries, to gain actionable insights that inform and align daily business decisions with strategic objectives.