LiveXLive Media announced the hiring of music industry innovator and deal maker Michelle Edgar as Head Of Strategic Partnerships. In this role, Michelle will focus on developing and expanding relationships with artists and labels, global consumer brands, and creating unique partnerships that amplify and align with the company’s flywheel - listen, watch, attend, engage and transact - through music, pop culture, arts, sports, lifestyle and exceptional content and tech across all platforms. Additionally, Michelle will bring her wealth of experience empowering and inspiring women leaders to the company, as well as specific initiatives and projects focused on women's empowerment and diversity and inclusion in the industry from artists to clients. In joining the company, Michelle will be working closely with the company's leadership team which features an impressive list of female executives including CMO Jackie Stone, Roe Williams, Global Head of Artist & Talent Relations, Nikki Hart, SVP Strategic Development, Aileen Budow, SVP, Communications & PR, and Jess Ettman, VP, Business Development. As Founder & CEO of The XX Project, Michelle has built a community of women leaders through a positive environment designed to cultivate personal and professional growth to empower women in business. Michelle most recently held the position of VP brand marketing at Epic Records, where she worked with artists as Travis Scott, Rick Ross, Black Eyed Peas, Wu-Tang Clan, Jennifer Hudson, Meghan Trainor, and Madison Beer. As a change agent, philanthropy, diversity and inclusion, and giving back have always been her passion and integral in her work as she creates unique partnerships to ignite change as founder of both Music Unites and The XX Project. While a branding agent at ICM Partners, she worked with clients including Mary J. Blige, Anderson Paak, H.E.R., and high-profile clients including Bozoma St. John, Debra Lee, and Tina Knowles.