Kering shares are the biggest risers on the CAC40, with a gain of nearly 6%.

Last night, the Group announced two major management changes. Following this announcement, Oddo BHF confirms its neutral recommendation on the stock, with a target price of E498.

The group's central management team will be strengthened with the promotion to deputy CEO of Jean Marc Duplaix (current CFO), who will be in charge of finance and operations, and Francesca Belletini (CEO Saint Laurent), who will be in charge of brand development, according to Oddo BHF.

' The management of the Gucci Group's main brand (which alone accounts for almost 70% of its EBIT) will change with the departure of Marco Bizzarri, effective September 23. He will be replaced, for a transitional period, by Jean François Palus', stresses the analyst firm.

The analyst believes that the change at the head of Gucci seems to suggest that, since the conviction has recently been acquired that Gucci could not recover as desired in its current structure, Jean François Palus will be expected to improve the brand's operations and prepare for the future.

' We may have to wait for a new appointment to see just how much things will change,' reckons Oddo BHF.

We are not convinced that current efforts are sufficient to ensure a recovery, but the amplitude and nature of future changes remain difficult to anticipate at this stage.

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