HP announced that Sotheby's Imprint (SI) has agreed to exclusively use HP Indigo presses for all digital printing across the Sotheby's Imprint Premier Platform. The platform, which includes a worldwide network of equipment, technology and leading print service providers (PSPs), provides Sotheby's Imprint clients a consistent process, now backed by the proven quality and consistent color matching of HP Indigo. Combining advanced technologies and a collaborative approach, Sotheby's Imprint Premier Platform fulfills the printing needs of large-scale clients, which include luxury brands, financial services and real estate customers.

The offering delivers printing solutions around the world, while maintaining brand standards, reducing overall costs and shortening time-to-market.