Frontier announced the addition of Ettienne Brandt as EVP of Commercial to its Executive Committee. Bringing aboard a broadband leader with Commercial expertise will help advance Frontier's fiber-first strategy for the benefit of its Enterprise and Small-Medium size Business (SMB) customers. Ettienne has a strong record in the United Kingdom's wireless and broadband markets, having led commercial teams for British Telecom's three brands, including EE the largest wireless provider in the UK.

At British Telecom, he developed a strategy for the broadband business that reduced churn and got BT broadband back to growth for the first time in four years. He also launched new fiber sales channels with business-to-business partnerships, and increased EE's wireless base. He most recently led the commercial teams at Enjoy Technology, an in-home technology sales and installation business across the US, Canada and UK.