Millions to View Images as Program Emphasizes Quality, Reinforces Commitment to Pro Photographers and Pro Labs
"By projecting these phenomenal photos on the Kodak Times Square Gallery, we hope to help professional photographers and labs connect with customers," said
With its giant-size presence, the Kodak Times Square Gallery is located on the front of the New York Marriott Marquis building at 1535 Broadway, between 45th and 46th streets. Kodak will use the highly visible marquee, viewed by millions, to showcase a stream of images and details about professional photographers and professional labs on one of the four quadrants of the jumbo display.
In addition to featuring commercial, editorial, fine art and nature photographers, Kodak will work with pro labs who are premium members of the Kodak Pro Lab Resource Center (PLRC) to identify wedding and portrait photographers and their images on a rotating basis. The PLRC is an online business and marketing asset for professional photo labs.
Professional labs, who are premium members of the PLRC, will be able to access nomination forms and instructions, beginning later in
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SOURCE Eastman Kodak Company