Duck Creek Technologies announced that it has partnered with a new UK insurtech motor insurer, Adiona, to offer insurance policies with premiums built on data /telematics, artificial intelligence and machine learning that provide fair and transparent pricing based on the driving habits of each insured customer. Launched in September 2021 with experienced insurance, consumer and technology executives, Adiona is a customer-focused start-up that aims to change how drivers are charged for motor insurance. The company has developed a modern tech-first insurance product that leverages data at scale to deliver a revolutionary customer experience.

Adiona chose Duck Creek for the strength of its On Demand SaaS (Software as a Service) solution and the breadth of the offerings available through its partner ecosystem. Duck Creek's platform gave Adiona the flexibility of allowing this new entrant to the motor insurance market to create a sustainable business and provide coverage tailored to each consumer's unique circumstances, with the most exacting of technologies for policy rating and pricing.