New Virgin America Visa Signature® Credit Cards Offer Smart Travelers a Fast Pass to an Even Better Flight Experience: Less Hassle, Free Checked Bags, No Change/Cancel Fees, and Some Extraordinary Perks.

DALLAS and SAN FRANCISCO, Jan. 7, 2014 /PRNewswire/ -- Virgin America, the award-winning airline known for reinventing domestic travel, today announced it will partner with Alliance Data Retail Services, which manages more than 120 private label and co-brand credit programs and is an Alliance Data Systems Corporation (NYSE: ADS) business, to launch a new Virgin America Visa Signature® Credit Card and a first-ever Virgin America Premium Visa Signature® Card.  Both co-brand cards offer Virgin America guests and Elevate® frequent flyer program members a host of perks to make their travel experience more convenient, flexible and rewarding. Under terms of the multiyear agreement, Alliance Data will partner with Virgin America to provide a full suite of credit and marketing services for the Virgin America Visa Signature Card and will leverage its full suite of acquisition tools along with its marketing and analytics expertise to drive cardholder spend and further support one-to-one customer engagement.