Adobe : Calling all DMP Experts! The New Audience Manager Architect Certification Exam is Here
January 24, 2019 at 06:54 pm
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A certification created by the experts
Adobe was proud to partner with Deloitte, Epsilon, Perficient and Virtusa to build out this new certification. The Audience Manager Architect Certification Exam will measure capability in AAM system configuration, integration with complementary platforms, and data analysis and export solutioning. Candidates for the architect exam are expected to have three years of experience in the data management platform space.
'Customers of Audience Manager are expanding their use of the DMP to help inform and personalize customer touchpoints across all channels. More than ever, it is critical that customers and partners have a way to evaluate and measure the top talent that is tasked with ensuring that the Audience Manager investment is architected to drive success,' says Ali Bohra, director of product marketing for Adobe Audience Manager.
A badge of honor
After completion of the Audience Manager Architect Certification Exam, successful candidates receive a digitized badge that can be promoted on LinkedIn and company websites, featured in a customer pitch, mentioned in an interview, or even included in print collateral. This badge of honor demonstrates that an individual or company has the required skill sets to conceptualize, design, and realize a customer's Audience Manager implementation and configuration. Partners and individuals now have an official way to show off their expertise as an Audience Manager architect. In turn, customers are able to easily spot the very best Audience Manager resources in the business.
'This newly launched Audience Manager Architect Exam is critical to customer success. We are excited for the opportunity our partners now have to test and showcase their technical expertise, and leverage it to win new Audience Manager business,' says Tony Sanders, senior director of Americas partner sales.
Become a certified Audience Manager Architect
The Audience Manager Architect Certification Exam will be available in February 2019. Check out the Audience Manager Architect Exam Guide to learn more about how to prepare for the exam. Sign up and become a certified expert today.
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Adobe Systems Inc. published this content on 24 January 2019 and is solely responsible for the information contained herein. Distributed by Public, unedited and unaltered, on 24 January 2019 23:53:03 UTC
Adobe Inc. specializes in the development of software for content design, publication and visual distribution. Net sales break down by product family as follows:
- digital media software (73.3%): primarily creation, illustration, viewing, conversion and digital contents broadcasting;
- online marketing and business process management software (25.2%): web publishing, information security, business resources planning, document production management, application automation software, etc.;
- other (1.5%): software for high-definition printing, online training, etc.
Net sales break down by source of income between sales of subscriptions (94.2%), sales of services 3.4%; consulting, training, maintenance and technical support services) and sales of products (2.4%).
Net sales are distributed geographically as follows: the United States (53.9%), Americas (6.2%), Europe/Middle East/Africa (25.1%) and Asia/Pacific (14.8%).