Yoho Group Holdings Ltd is an investment holding company principally engaged in the online-merge-offline (OMO) business through e-commerce platforms. The Company is engaged in the operation of business-to-consumer (B2C) e-commerce platforms, business-to-business to-consumer (B2B2C) sales to end customers via reward scheme platforms and third-party online marketplaces. In addition, the Company is engaged in the operation of the offline B2C sales in retail stores. The Company sells consumer electronics, home appliances, beauty and care products, computers and peripherals, lifestyle products as well as others through its e-commerce platform.
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