10 January, 2014
MANILA - Sanjay Bhasin, CEO of Y&R Southeast Asia, today announced the appointment of Mary Buenaventura as the new Chief Executive Officer Y&R Philippines, succeeding Chiqui Lara who stays on as President, Y&R Philippines.

Buenaventura (on the left with Lara) has been with Y&R for over a decade, most recently as Chief Operating Officer Y&R Philippines. Prior to that she was Division Director on various accounts within the agency, across multiple categories including FMCG and automotive. A graduate of Boston University, her hobbies include scuba diving and lyrics writing.

Mary Buenaventura joined Y&R in 2002 from Burson Marsteller. She established the in-house integrated 'Action Marketing' capabilities for the agency, a first in the Y&R network in Asia. These capabilities include Public Relations, Event Marketing, CRM, Digital, and Shopper Marketing. The agency's achievements led to acclaim in the national business press, and she continues to lead agency service innovations. Her past agency experience includes integrated marketing solutions for Novartis, Nortel Networks, Monsanto, Pepsi, Unilever & Kimberly Clark.
© Publicnow - 2014