Whirlpool : In Cassinetta, Italy, Whirlpool Corp. factory visit reveals several advances in sustainability for local press corps
July 07, 2022 at 09:14 am
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The Whirlpool Corp. site in Cassinetta, northern Italy, reached its zero waste to landfill goal a year ahead of schedule, and reduced its carbon emissions by 38 percent in just four years. Cassinetta is one of many manufacturing, research and development centers in the EMEA (Europe, Middle East, Africa) region for the American household appliance company, which is aiming for carbon neutrality at all of its 54 sites around the world by 2030.
Other sustainable improvements at the plant that manufactures built-in ovens, refrigerators and microwaves include cutting electricity during breaks, recycling plastic, reducing the use of polystyrene, and opting for electric power over fossil fuels. Employing nearly 3,000 employees, the plant sits in close proximity to 80 percent of its supply chain suppliers, reducing the carbon footprint needed to transport components and raw materials to the plant.
Earlier this month, a handful of French journalists were invited to Cassinetta to see the work being done there and to interview plant and EMEA leadership. Watch or read the coverage from Cassinetta in the links below:
BFMTV - Impact : Whirlpool montre l'exemple en Italie, par Rebecca Blanc-Lelouch - 05/07
RSE Magazine - Whirlpool, zero carbon footprint in 2030
The New Factory/L'usineNouvelle - A Cassinetta, comment l'usine italienne de Whirlpool atteint le zéro déchet et réduit ses émissions carbone
Les Echos - Environnement: comment Whirlpool tâche de se mettre en ordre de bataille
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Whirlpool Corporation published this content on 07 July 2022 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 07 July 2022 13:13:09 UTC.
Whirlpool Corporation is the world leader of the manufacturing and the marketing of large domestic equipments. The group's products are marketed mainly under the Whirlpool, Maytag, JennAir, KitchenAid, InSinkErator, Yummly, Amana, Bauknecht, Indesit, Hotpoint, Ignis Consul, Brastemp and Acros brands. Net sales break down by family of products as follows:
- refrigerators, freezers and air conditioners (31.7%);
- home laundry appliances (26%): washing machine and dryer;
- cooking appliances (25.6%): oven, microwave ovens, hoods, cooktops;
- dishwasher (9.2%);
- other (2.8%): mixers, toasters, culinary robots, etc.
The remaining net sales (4.7%) are from spare parts sales and after-sales services.
At the end of 2022, the group has 35 production sites worldwide.
Net sales break down geographically as follows: North America (58.2%), Europe/Middle East/Africa (20.4%), Latin America (15.9%) and Asia (5.5%).