ASAP has announced a new partnership with the University of Alabama. The new agreement brings back in-stadium ordering to Bryant-Denny Stadium û along with the exciting new addition of beer and wine as pick-up options. Fans will be able to order food and beverages right from their phones using the new ASAP app. ASAPÆs proprietary in-stadium ordering technology allows fans to continue watching the game and avoid long lines at concession areas. ASAPÆs new in-stadium mobile ordering agreement with Alabama is the latest stadium deal for the company. In just the past few weeks, ASAP has signed stadium ordering partnerships with the New York Giants, the New York Jets and the New Orleans Saints.
The partnership with Alabama includes ASAP branding throughout the stadium. The video board, in-stadium LED, and other signage will promote ASAP mobile ordering with the concession areas clearly identifying ASAP pick-up sites. To order food and beverages û including alcohol in most sections û using the ASAP platform, fans simply scan QR codes in the concourse, or download the ASAP app. With notifications enabled, they are alerted when their order is ready for pickup. In addition, ASAP platform brand ambassadors will be stationed throughout the stadium to bolster the overall fan experience and educate fans on mobile ordering.