Selina Hospitality PLC announce its strategic collaboration with Artrade, the Global Distribution Platform dedicated to promoting Latin American artists on the international stage. This powerful partnership seeks to support Latin American artists by providing them with an international platform, enabling Selina guests to discover, appreciate, and acquire pieces that resonate with them. Through this innovative alliance, Selina aims to bridge the gap between art and hospitality, creating a harmonious synergy that enriches the guest experience while uplifting the artistic community.

By featuring a carefully curated selection of artwork by talented Latin American artists, Selina locations across the region will become immersive galleries showcasing the diverse cultural expressions and creative visions of the area. Artrade, renowned for its commitment to promoting local Latin American artists, will curate the art collections at Selina locations. This partnership opens new doors for artists, granting them unparalleled exposure to an international audience of travelers, digital nomads, and art enthusiasts who frequent Selina's vibrant spaces.

Selina guests will have the opportunity to not only admire but also acquire pieces that resonate with their souls. The artwork will be available for purchase, allowing guests to bring home a piece of the rich Latin American culture and continue their connection with the artists in the comfort of their homes. In addition, they will be able to participate in two featured events: Medellín, a colorful city with a whole lot of character: The launch of Selina-Artrade's first exclusive art collection will take place in this Colombian city, with the theme 'Diversity'.

Works from 8 local artists will be on display, and visitors will be able to experience live art, music and digital experiences that will bring them closer to the artist and their works in an innovative way. Bogotá, the meeting place for the art collectors in Latin America: During the Bogotá International Art Fair, Selina Chapinero will have an art exhibition and experiences including live art and illustration workshops for their visitors, during the ArtBo weekend. Works by 8 local artists will be exhibited, accompanied by concerts, live art and immersive experiences, to learn more about the trending artists in the country.

Miami, lush paradise and vibrant art scene: In the run-up to Art Basel, Selina Miami River will transform into a gallery showcasing "trend Latin American artists," curated by Artrade., visitors will be able to immerse themselves in Latin American art and culture through the digital collection that will also be exhibited in some areas of the hotel and through virtual experiences. This collaboration between Selina and Artrade is a testament to Selina's commitment to supporting the arts and enriching the guest experience with meaningful encounters. By showcasing the talents of Latin American artists, Selina reiterates its role as a platform that fosters creativity and celebrates the cultural richness of the regions it operates in.