QUALCOMM Incorporated : Technologies reimagines retail at NRF 2022

Qualcomm Technologies is proving again it's more than a leader in developing smartphones. The company is expanding leadership into new industries including automotive, PCs, wearables and now, retail - showcasing how the it plays a critical role in the digital transformation of industries.

Retail customer expectations and needs have evolved and technology has often been called on to meet those expectations and needs.

Today, the pandemic has only accelerated the adoption of innovative technologies to enhance store experiences that meet the new standards of modern retail customers. Retailers are integrating key technologies to future proof infrastructures, adapt to changing environments, drive efficiencies and profitability, and meet evolving customer demands.

In this increasingly digital economy, Qualcomm Technologies is leading the way with breakthrough innovations that are powering the connected intelligent edge in retail. From suppliers to retailers to the consumer's doorstep, we're digitally transforming the retail industry - and the consumer experience - enhancing and revolutionizing the entire value chain.

See how we're reimagining the future of retail at NRF 2022

At this year's NRF (National Retail Federation) Show, we're reimagining and bringing the future of retail to life. We're showcasing how IoT technologies are helping retailers digitally transform their environments and processes with an underlying framework that not only enables business resiliency but also:

• Enhances customer experiences with solutions that drive customer loyalty and engagement.
  
  • Smart displays with biometric and AI technology for customer loyalty and payment devices
  • Smart shopping carts and personal shopping devices for frictionless checkout
  • Immersive multimedia displays with innovative user interfaces
• Empowers store associates with tools that digitize all work flows, improving the nature of work to liberate the store associates with more fulfilling experiences.
  
  • Service robotics for additional assistance
  • Advanced handheld mobile computers for increased productivity
• Improves operational efficiencies that save time and money with real-time insights.
  
  • Shelf edge intelligence for automatic pricing and inventory updates
  • Smart cameras and on-device AI processing to aid in-store analytics

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Our solutions improve in-store experiences by bringing the best of "online" to the offline world, reducing friction at each stage of the retail journey and providing inspiration and advice to consumers, ultimately enhancing their shopping experience. That could mean robots cleaning store floors, devices monitoring logistics or tracking assets, AR devices training store employees, next-gen biometric payment solutions, and digitized shelf labels enabling 'endless aisles' - all coming together to bring the intelligent connected edge to retail.

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Leading technologies, setting the pace of innovation

Qualcomm Technologies IoT solutions are equipped with leading AI, reliable connectivity, and robust security - all designed to help keep retailers informed, efficient, and agile across their operations. Through XR, Bluetooth, cellular, Wi-Fi, and private 5G networks - tying online to offline - these innovations are driving efficiencies that create more rewarding and relevant retail experiences for customers, store associates, retailers, and brands.

As the world's leading wireless technology innovator, Qualcomm Technologies is setting the pace for breakthrough technologies that empower the industry to co-innovate and drive the future of retail norms and experiences. We envision a world where everyone and everything is intelligently connecting and across retail we're enabling fully integrated, digitally transformed store experiences with a connected ecosystem between customers, stores, associates, and suppliers. IoT solutions and experiences for retail begin with Qualcomm Technologies and at this year's NRF event, Qualcomm Technologies is showcasing next-gen shopping experiences with the latest ecosystem design wins, highlighting:

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IoT begins with Qualcomm

Qualcomm Technologies is driving the global digital transformation of the retail industry. We are committed to co-innovating with ecosystem members to unleash a new era of retail experiences that solve complex problems and deliver more rewarding and relevant experiences for retailers, store associates, customers, and brands around the world.

Learn more about the ecosystem and solutions driving retail devices that make up the connected intelligent edge.