Progress announced that Goodbody implemented Progress® Sitefinity® Cloud content management system to improve customer engagement with tailored experiences that empower its broader digital transformation efforts. Voted Ireland’s leading brokerage, trust, integrity and expert advice have been the foundations of Goodbody’s relationship with its clients for more than 140 years. Goodbody sought to create more engaging, customer-centric digital experiences. However, disjointed marketing technologies and internally managed infrastructure made it difficult for the brokerage to bring new campaigns and experiences to market. Goodbody selected Progress Sitefinity Cloud to better tie together disparate marketing and sales processes and improve customer experiences in a highly effective and highly efficient manner. Going live on Sitefinity Cloud in just 15 business days, Goodbody was able to immediately accelerate the execution of new marketing campaigns. This includes some of its newest marketing microsites, like a marketing hub that houses all the company’s brochures.