Pepsico Beverages North America Opens New Warehouse in Greater Milwaukee Area to Service Customers and Meet Growing Consumer Demand Across 4 Counties
January 31, 2024 at 10:00 am
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PepsiCo Beverages North America (PBNA) announced a brand-new 150,000 square foot warehouse in Lisbon, WI, a regional hub with 260+ employees who will help meet growing demand across Washington, Ozaukee, Waukesha and Milwaukee counties and keep store shelves and long-term customers like Summerfest stocked with Pepsi, Pepsi Zero Sugar, MTN DEW, Aquafina, Gatorade, Lipton, Starbucks, Rockstar, Celsius, Tropicana, Dole, Naked Juice and more. With a presence in the area for 60 years and more than 2,200 employees in the state, PepsiCo Beverages North America continues to enhance its local business operations, innovate to serve local customers and team up with leading community organizations. Predicting future growth in the area, PBNA built the new Lisbon warehouse to meet demand with maximum efficiency including enhanced energy efficiency.
It boasts 95% new equipment including tractors, trailers, pallet jacks and forklifts which allow local employees to work efficiently, with the latest safety features and more energy efficiency. PBNA Lisbon also features the company's Geo Box delivery system, which replaces traditional bay delivery trucks with specially designed trailers that are pre-loaded at the warehouse to deliver the right quantity and assortment of beverages to local retail customers in a more efficient and timely manner, which also reduces the number of vehicles, miles driven and ultimately fuel used.
PepsiCo, Inc. is one of the worldwide leaders in producing non-alcoholic beverages and snacks. Net sales break down by area of activity as follows:
- North America (60.8%): sale of beverages (49.7% of net sales; sodas, concentrated juices, water, tea and coffee-based beverages; Aquafina, Diet Mountain Dew, Diet Pepsi, Gatorade, Gatorade Zero, Mountain Dew, Pepsi, Propel brands, etc.), snacks (44.7%; chips, tortillas and pretzels; Lay's, Doritos, Tostitos, Cheetos, Fritos, Ruffles, etc.), and cereals (5.6%; ready-to-eat cereals, rice, wheat, etc.);
- Europe (14.5%): sale of snacks (Cheetos, Chipita, Doritos, Lay's, Ruffles and Walkers brands) and beverages (7UP, Diet Pepsi, Lubimy Sad, Mirinda, Pepsi and Pepsi Max);
- Latin America (12.7%): sales of snacks (Cheetos, Doritos, Emperador, Lay's, Mabel, Marias Gamesa, Ruffles, Sabritas, Saladitas and Tostitos brands) and beverages (7UP, Gatorade, H2oh!, Manzanita Sol, Mirinda, Pepsi, Pepsi Black, San Carlos and Toddy)
- Asia/Pacific/Australia/New Zealand (6.7%): sale of snacks (BaiCaoWei, Cheetos, Doritos, Lay's and Smith's brands), beverages and syrups (7UP, Aquafina, Mirinda, Mountain Dew, Pepsi and Sting);
- Africa/Middle East/South Asia (5.3%): sale of snacks (Chipsy, Doritos, Kurkure, Lay's, Sasko, Spekko and White Star brands) and beverages (7UP, Aquafina, Mirinda, Mountain Dew and Pepsi).
Net sales are distributed geographically as follows: the United States (57%), Mexico (7.7%), Canada (4.1%), Russia (3.9%), China (3%), the United Kingdom (2.1%), Brazil (1.9%), South Africa (1.9%) and other (18.4%).
PEPSICO, INC. 
