OOOOO Entertainment Commerce Limited announced that the company will launch Fanz.com in March 2022. Fanz.com will target the global soccer community, offering live video commerce, NFTs, and mobile gaming. It is estimated that there are 3.5 billion soccer fans, making it the most popular sport in the world.

Fanz.com will officially launch in March 2022. Fanz.com will offer teams and athletes an interactive video commerce solution, to provide intimate experiences that connect to fans through shoppable videos. OOOOO is already a leader in mobile, video commerce and serves leading retailers including QVC and JD Sports.

The same technology will be used for Fanz.com, to enable sport teams and athletes to connect to Fanz.com to sell memorabilia and merchandise.