Magnite announced that CairoRCS Media is implementing Demand Manager to more effectively monetise their display and video inventory programmatically. Built on Prebid technology, Demand Manager empowers leading publishers with tools and insights to help them grow revenue. Magnite?s Demand Manager solution makes wrapper management more seamless for publishers through an intuitive user interface that allows them to deploy, analyse, and manage configurations without additional development work.

Demand Manager provides CairoRCS Media with valuable insights, control, and flexibility through features such as A/B testing with machine learning-driven recommendations, and microwrappers.