JD com : Ambassador of Thailand to China Joins JD’s Livestreaming on National Day of Thailand
December 07, 2021 at 01:12 am
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by Mengyang He
JD Worldwide invited the Ambassador of Thailand to China, H.E. Arthayudh Srisamoot, to join a three-hour livestreaming in promoting various Thai products in Beijing on December 5, which is the National Day of Thailand. Ms. Pathumwadee Imtour, minister-counsellor of agricultural at the embassy, and Ms. Pakkanan Winijchai from Thailand's tourism authority, also participated in the livestreaming.
Ms. Xinyi Bai (left), host of livestreaming, Mr. Arthayudh Srisamoot (center), Ambassador of Thailand to China, and Ms. Apinya Charunpumhiran (right), co-host of livestreaming
With 25 kinds of Thai products being presented in the livestreaming, including shredded squid, Thai black tea, pepper with pork stomach & chicken, Vitamin C tablets, and seaweed were the top 5 of the most popular products, and the shredded squid was sold out in the first hour of the livestreaming.
Thai dance performance at the opening ceremony of the Thai Week 2021
In addition to the livestreaming, JD Worldwide set up 7 booths at CP Center in the CBD area of Beijing, together with a dozen or so booths by Thai brands, covering different product categories, such as personal care, beverage, body care, textiles, and more. Ambassador Arthayudh Srisamoot also introduced Thai products and Thai culture to Chinese consumers.
Thai products are well recognized by customers on JD.com. "On the first day of JD's 2021 Singles Day Grand Promotion, more than 170,000 latex pillows from Thailand were sold. In addition, 260,000 Thai durians were sold during this year's JD's 618 Grand Promotion," noted Mr. Luke Liu, general manager of business development of JD Worldwide.
(hemengyang5@jd.com)
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JD.com Inc. published this content on 07 December 2021 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 07 December 2021 06:11:10 UTC.
JD.com, Inc. is the No. 2 Chinese consumer Internet sales platform. In parallel to this activity, the group has developed a marketplace to connect third-party sellers with customers. Net sales break down by activity as follows:
- sale of products (85.7%): consumer electronic goods and electrical household goods (60.4% of net sales; computers and peripherals, digital products, mobile phones, TVs, players, loudspeakers, cameras, digital video cameras, games consoles, etc.) and other (39.6%; clothing and accessories, household goods, luxury products, home accessories, personal beauty products, cosmetics, food, media products, leisure goods, sports equipment, etc.);
- services (14.3%).