Inuvo, Inc. announced the launch of world-wide access to its proprietary language model, IntentKey®?, at inuvo.com/portal. The Audience Discovery Portal showcases AI-generated, actionable audience insights without using persistent or intrusive consumer tracking and data. Inuvo's IntentKey®?

is an interconnected web of concepts: words, ideas, sentiments, places, people, products, demographics, hashtags, TV programs, and URLs. Like other successful language models, such as ChatGPT and Bard, IntentKey®? is trained on the text and data from billions of content sources.

This capability allows for audience discovery and media activation for a privacy-focused world where browsers will block the use of cookies and consumer data. Additionally, unlike conventional targeting methods, IntentKey®? can easily explore any audience(s), generating impactful insights in near real time.

The rise of generative artificial intelligence has been propelled into the mainstream, with Wired.com crediting ChatGPT, in large part, for providing an intuitive user interface. Additionally, CNBC notes a novel development: AI models are now capable of producing entirely new information that was previously unknown. This revolutionary progress caught the attention of Sequoia Capital, one of the most successful venture capital firms, which predicts generative AI could potentially produce trillions of dollars in economic value.