Highlights:
* The all-new KONA N is the latest addition to high-performance N Brand and its first 'True Hot SUV' possessing racetrack capability and the versatility of a utility vehicle
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* Hyundai N also announced its new brand claim 'Never just drive.'
KONA N is not only the latest addition to
KONA N is a true hot SUV with the performance level of a hot hatch. It breaks the rule that SUVs are less fun to drive. As an N model, it goes beyond the limits of an ordinary SUV. KONA N can carve corners on the racetrack and bring excitement to everyday driving.
President and Head of R&D Division at
Powerful, agile performance
With technology inspired by motorsports, the N brand excels at delivering driving enthusiasm by providing racetrack capabilities and 'corner rascal' ride and handling in everyday sports cars. The all-new KONA N SUV unveiled at Hyundai N Day is no exception.
KONA N is powered by a 2.0L turbocharged GDI engine with an 8-speed wet dual clutch transmission (N DCT). N DCT is the enhanced version of
Even at the base trim1, KONA N comes with Launch Control, N Grin Control System and Variable Exhaust Valve System, offering the same driving fun at all levels. The body's extra welding points, improved strut ring structure and reinforced skeleton enhance rigidity to minimize body roll during manoeuvres.
A gaming experience in real life
KONA N is equipped with a new 10-inch infotainment and digital cluster system featuring an exclusive racing head-up display (HUD) that adds a game-like dimension to every driving experience under N or Sport drive modes The new infotainment system's 'N mode design' which provides game-like experience with digitalized elements, communicates updates such as lap time and N track maps that help place the driver's location within the circuit along with other information. The KONA N also maximizes driving fun and excitement using various widgets with excellent readability and visibility which allow monitoring of driving information in real time.
Just like popular racing video games, KONA N has customizable N buttons that can be set to toggle custom modes that are pre-set according to the driver's preferences. The buttons can also be used to turn on and off the lap timer.
Sporty design and powerful presence
The all-new KONA N is a SUV that embodies the powerful road presence and driving fun that is true to N brand and its dynamic driving spirit is clearly expressed by its sporty design.
The combination of body-colored fenders and 19-inch wheels provides KONA N with its wide, confident stance. The body-colored fenders emphasize the rich volume of the B-SUV's muscular body, giving KONA N a close-to-the-ground appearance. The N-specific, 19-inch wheels - that have wider track than other wheel options2 - are pushed to all four corners to ramp up KONA's already powerful visual impression.
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The newly developed, N-exclusive
KONA N's front lip spoiler, double-wing roof spoiler and side skirts enhance aerodynamic efficiency and provide styling cues that declare its racetrack readiness. The wide lower air intake dominates the front bumper with a shape inspired by an aeronautic fuselage, providing much-needed engine cooling during hot laps and spirited driving. The double-wing roof spoiler, which is integrated with an N-specific triangular brake light, enhances downforce while providing visual flair.
KONA N's interior also conveys the N spirit with brand-specific details such as the Performance Blue color accents, seats, steering wheel, shift knob and metal pedals.
A full complement of driver assistance and safety features
To ensure safe and convenient daily drives even as a high-performance vehicle, KONA N is equipped with a full array of advanced driver assistance system (ADAS) features, including Forward Collision-Avoidance Assist (FCA), Lane Keeping Assist (LKA), Lane Following Assist (LFA), Driver Attention Warning (DAW), High Beam Assist (HBA), Blind-Spot Collision-Avoidance Assist (BCA), Rear Cross-Traffic Collision-Avoidance Alert (RCCA), Safe Exit Warning (SEW) and Smart Cruise Control (SCC).
Also available in the KONA N is Bluetooth Multi-connection support and an enhanced natural language voice recognition system that incorporates Speech-to-Meaning and Deep Meaning Understanding technologies, adding coherence and convenience to the driving experience.
Not only is KONA N a corner rascal but it's also equipped with Traction Control to handle a variety of terrain and surfaces, including snow and mud.
N brand's new claim and strategy
N's mission is to push the limits of performance to help drivers discover how fun driving can be. With that in mind,
Since its debut in 2013, the N brand has built a fervent following with its winning combination of everyday sports cars and its rapid rise in rally and customer racing. Together with its Motorsport division, N brand has logged victories at multiple races, including the FIA World Rally Championship, the TCR International Series, Pirelli World Challenge and Nurburgring 24-hour endurance race.
Every high-performance N model - including i30 N, i30 Fastback N, VELOSTER N, i20 N and KONA N - is designed by passionate experts and engineered at the Hyundai Motor Namyang R&D Center. Throughout the development, they go to the Nurburgring in
As a successful challenger in the performance category for almost four years and proactive player of Hyundai brand, N addresses and adapts to the upcoming changes in the performance category. Driving was never meant to be boring and with N, it never will be. This is reflected with our new N brand slogan 'Never just drive.' And will also be the guiding principal of the future electrification of Hyundai N.
Vice President of N brand Management & Motorsport Sub-Division at
N brand envisions 'sustainable driving fun'
Most importantly, the underlying technologies for more sustainable 'driving fun' are already available.
The future will be electric, maybe even hydrogen-powered, or even a combination of both, but N brand will always be focused on delivering driving fun - no matter what technology is under the hood. N brand will always be fuelled by the emotions drivers experience on the road or racetrack and will set a new standard for an N-thusiastic electric driving experience.
Executive Vice President and Head of Customer Experience Division at
1 Number of trim levels may vary by market.
2 Certain markets will only offer 19-inch wheels.
3 Model availability may vary by market.
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