INVESTMENT PRESENTATION

Q4 FY21 / 2021 02 25

Today's presentation

SIMON PETRÉN

CEO and Founder Humble Group

PREVIOUS EXPERIENCE:

Founder and former CEO of Pändy Foods

AB, entrepreneur and investor

EDUCATION:

M.Sc. at KTH Mechanical Engineering,

Product Innovation

B.Sc. at KTH Industrial Management

B.Sc. at SBS Business Administration

DISCLAIMER - THIS PRESENTATION IS MERELY FOR INFORMATIONAL PURPOSES AND WHERE ALL THE INFORMATION IN THE OFFICIAL QUARTERLY REPORT SHALL PREVAIL, NO NEW OR ERRENDOUS INFORMATION SHALL BE CONSIDERED

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Humble Group at a glance

A leading FMCG group in the forefront of functional foods and sustainable products

  • Humble Group is a Sweden-based FMCG group that supplies cutting edge and healthy sugar reduction and vegan products as well as eco-friendly- and sustainable products for the broader FMCG market
  • Humble Group consists of a group of companies and well-recognized brands that refine, develop and distribute functional and sustainable fast-moving consumer products on a global scale
  • The Company's business model is to actively identify, evaluate and acquire profitable, cash generative and market-leading FMCG companies within Humble Group's niche
  • Humble Group is listed on Nasdaq Stockholm First North Growth Market since November 2014

KEY HIGHLIGHTS

3,749m

479m

4.28bn1)

SEK total net sales, LTM Q4

SEK adj. EBITA LTM Q4

Market cap,

2021 pro forma

2021 pro forma

SEK

13%

5.77bn1)

29

Adj. EBITA margin

EV fully diluted as per Q4

Acquisitions since

and all upcoming

new strategy, April

transactions in pro forma

2020

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Source: Company information. Note: 1) As of Feb 2022-02-24.

HUMBLE GROUP IS A FUTURE-FMCG POWERHOUSE COMMITTED TO ENABLE PRODUCTS AND BRAND POTENTIAL, WITH A FUNDAMENTAL POSITION IN GLOBAL MEGA TRENDS; FUNCTIONAL FOOD, ECO- FRIENDLY AND SUSTAINABILITY, AND VEGAN PRODUCTS

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Source: Company information.

Humble Group

On a path to disrupt the industry

VISION

MISSION

The leading global FMCG group of

WHY

HOW

sustainable and better-for-you

We want to make people feel better in a

Introducing new ingredients

products

sustainable way

and FMCG-products,

enhanced with the latest

WHAT

technology

Challenge, innovate and disrupt the FMCG

industry

Attractive market climate in the FMCG transformation

Environmental concerns, shifting demographics and customer behaviour are drastically changing one of the largest industries

Growing demand for sustainable solutions

ENVIRONMENT & CLIMATE CHANGE

  • Increased environmentally-friendly agenda in politics, business and in the public opinion
  • Accelerating climate change and increasingly severe consequences due to environmental pollution
  • Increased focus on recycling and sustainable materials

DEMOGRAPHICS

  • A new generation of consumers emerging with a unique mindset and set of values
  • Consumers want committed, transparent brands with sustainable and natural products
  • Increased access to information and schooling results in more informed decisions

Millennials and

Generation Z are shaping the future

Diversifying values and lifestyles shifting towards higher requirements for personal health and environment

CHANGING LIFESTYLES

  • Increasing demand for reduced sugar, raw or unprocessed foods
  • Sustainability, natural and eco-friendly products in focus
  • Products and services tailored to individual needs

TRENDS DRIVING A SHIFT IN CONSUMER BEHAVIOUR AND THE COMPETITIVE LANDSCAPE

POLITICAL AND ECONOMIC SHIFTS

  • Tax duties levied on high-

sugar/unhealthy foods, CO2 emissions and plastics

  • Incomes are rising around the world and consumers can afford quality food (natural, environmentally-friendly etc.)

Power shifts in the global economy and geopolitical landscape

Accelerating

technological change

TECHNOLOGY & DIGITALISATION

  • Changing landscape of technological innovation across sectors (acceleration, hyperconnectivity and digitalisation)
  • Technology as a driver for foodtech sector and the shift towards substitutes (e.g., meat and sugar)

RESOURCE PRESSURE

  • Unsustainable consumption of natural resources
  • Growing global demand for materials, land, food and water
  • Rising awareness disrupting traditional manufacturers and products

Increasing need to embrace circular models

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Source: Deloitte, EY, EEA

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Disclaimer

Humble Group AB published this content on 25 February 2022 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 25 February 2022 07:41:07 UTC.