Harte Hanks, Inc. Hires Don Aicklen as Senior Vice President of Sales & Marketing
January 04, 2022 at 04:05 pm
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Harte Hanks, Inc. announced that Don Aicklen is returning to Harte Hanks to lead the Company's corporate sales and marketing team. Aicklen brings significant sales and marketing expertise to Harte Hanks. Most recently, he led the Enterprise and Data Sales teams at KBM Group (Wunderman) and was involved with several successful startups in marketing services and EdTech.
Previously at Harte Hanks, Aicklen led the Company's national sales organization, and established new markets in automotive and consumer durables that drove significant company growth.
Harte Hanks, Inc., together with its subsidiaries, is a global customer experience company. The Company operates through three segments: Marketing Services; Customer Care, and Fulfillment & Logistics Services. Marketing Services segment leverages data, insight, and experience to support clients as they engage customers through digital, traditional, and emerging channels. Its service offerings include strategic business, brand, marketing and communications planning, data strategy, audience identification and prioritization, predictive modeling, creative development, and execution across traditional and digital channels. Customer Care segment offers responsive contact center solutions, which use real-time data to interact with each customer. Customer contacts are handled through phone, e-mail, social media, text messaging, chat, and digital self-service support. Fulfillment & Logistics segment consists of mail and product fulfillment and logistics services.