Equinix REIT : How can a Hybrid Multicloud strategy quickly meet market changes?

In an ever growing digital economy, businesses can't miss the timing when it comes to market changes. It's a speed race of innovation, developing and coming up with their own multicloud environment solutions, to meet their customers' needs and offer them the best experience.

Sectors like Telecommunications, Content and Digital Media, Banking and Insurance, and Cloud and IT Services sum up over 50% of the demands for Interconnection in Latin America, according to the Global Interconnection Index (GXI) vol. 4, published by Equinix. In other words, companies in these industries had larger demand growth in the region, and sought to expand their digital reach to supply the market.

According to projections, IT will continue to grow in Latin American countries in 2021. IDC FutureScape¹ says that Mexico and Colombia could present a 10% and 3% respective growth in this industry.

The IT market has increasingly more options to provide high flexibility and security so that changes can quickly meet demands. However solid the concepts behind these IT services are, some different terms can often sound synonymous and cause confusion. Multicloud and hybrid cloud services, for instance, if mixed up, can lead investments to a different path from the actual goal.