Prospectus

Dated: June 07,2023

Fixed Price Issue

Please read section 26 and 32 of the Companies Act, 2013

(Please scan this QR Code to view the Prospectus)

CELL POINT (INDIA) LIMITED Corporate Identification Number: U52390AP2013PLC086912

Registered Office

Contact Person

Email and Telephone

Website

Door No 30-15-139/F/5,6 Ward No 27, Ram's

Mr. Chandra Sekhar

Email:cs@cellpoint.biz;

Arcade,

Opposite Visakha Medical Centre,

www.cellpoint.biz

Raghavapudi

Tel No.: +91 9000113897

Dabagardens, Visakhapatnam 530020

PROMOTERS OF OUR COMPANY: MR. MOHAN PRASAD PANDAY AND MR. BALA BALAJI PANDAY

DETAILS OF ISSUE TO PUBLIC

Type

Fresh Issue Size

Total Issue Size

Eligibility

50,34,000 Equity Shares

50,34,000 Equity Shares at

This Issue is being made in terms of Chapter IX of the

SEBI (ICDR) Regulations, 2018 as amended. The Issue

at the Issue Price of Rs.

the Issue Price of Rs.

Fresh Issue

is being made pursuant to Regulation 229 (2) of SEBI

100.00 each aggregating

100.00 each aggregating

(ICDR) Regulations, as the Company's post issue paid

Rs 5034.00 Lakhs

Rs 5034.00 Lakhs

up capital is more than Rs. 10.00 Cr.

RISKS IN RELATION TO THE FIRST ISSUE

This being the first Public Issue of our Company, there has been no formal market for the Equity Shares of our Company. The face value of the Equity Shares is Rs.10/- each and the Issue Price of Rs. 100.00 is 10.0 times of the face value of the Equity Shares. The Issue Price (determined and justified by our Company in consultation with the Lead Manager) as stated under "Basis for Issue Price" beginning on page no. 76 of this Prospectus should not be taken to be indicative of the market price of the Equity Shares after the Equity Shares are listed. No assurance can be given regarding an active or sustained trading in the Equity Shares or regarding the price at which the Equity Shares will be traded after listing.

GENERAL RISK

Investments in equity and equity-related securities involve a degree of risk and investors should not invest any funds in this Issue unless they can afford to take the risk of losing their investment. Investors are advised to read the risk factors carefully before taking an investment decision in this Issue. For taking an investment decision, investors must rely on their own examination of the Issuer and this Issue, including the risks involved. The Equity Shares have not been recommended or approved by the Securities and Exchange Board of India ("SEBI"), nor does SEBI guarantee the accuracy or adequacy of this Prospectus. Specific attention of the investors is invited to 'Risk Factors' on page 21.

ISSUER'S ABSOLUTE RESPONSIBILITY

Our Company, having made all reasonable inquiries, accepts responsibility for and confirms that this Prospectus contains all information with regard to our Company and the Issue, which is material in the context of the Issue, that the information contained in this Prospectus is true and correct in all material aspects and is not misleading in any material respect, that the opinions and intentions expressed herein are honestly held and that there are no other facts, the omission of which makes this Draft Prospectus as a whole or any of such information or the expression of any such opinions or intentions, misleading in any material respect.

LISTING

The Equity Shares offered through this Prospectus are proposed to be listed on the Emerge Platform of National Stock Exchange Limited ("Emerge Platform of NSE"). For the purpose of the Issue, the Designated Stock Exchange will be National Stock Exchange Limited ("NSE").

LEAD MANAGER TO THE ISSUE TO THE ISSUE I

REGISTRAR TO THE ISSUE

Name of Contact Person:

Name of Contact Person:

Name of the Lead Manager to the

Mala Soneji/ Rushabh

Name of the Registrar to

Mr. Babu Rapheal C.

Issue

Shroff/ Shreya Jhawar

the Issue

Tel No.: +91 22 62638200

FIRST OVERSEAS CAPITAL

Tel No.: +91 22 40509999

BIGSHARE SERVICES

E-mail:

LIMITED

Email:mb@focl.in

PRIVATE LIMITED

ipo@bigshareonline.com

ISSUE PROGRAMME

ISSUE OPENS ON:

Thursday, June 15, 2023

ISSUE CLOSES ON:

Tuesday, June 20, 2023

Prospectus

Dated: June 07, 2023

Fixed Price Issue

Please read section 26 and 32 of the Companies Act, 2013

CELL POINT (INDIA) LIMITED

Corporate Identification Number: U52390AP2013PLC086912

Our Company was originally incorporated as Cell Point (India) Private Limited on April 10, 2013 under the Companies Act, 1956 vide certificate of incorporation issued by the Registrar of Companies, Andhra Pradesh. Subsequently, the name of the company was changed from "as Cell Point (India) Private Limited" to "Cell Point (India) Limited" under The Companies Act, 2013 pursuant to a special resolution passed by our shareholders at the EGM held on October 31, 2022 and had obtained fresh certificate of incorporation dated November 25, 2022 issued by the Registrar of Companies, Vijayawada. For details of the changes in our name and registered office, please refer to the chapter titled 'History and Certain Corporate Matters' beginning on page no. 124 of this Prospectus.

Registered Office: Door No 30-15-139/F/5,6 Ward No 27, Ram's Arcade, Opposite Visakha Medical Centre, Dabagardens, Visakhapatnam,, Andhra Pradesh 530020, India; Tel. No:

+91 9000113897 Email:cs@cellpoint.biz;Website: www.cellpoint.biz;Contact Person: Mr. Chandra Sekhar Raghavapudi, Company Secretary & Compliance Officer

PROMOTERS OF OUR COMPANY: MR. MOHAN PRASAD PANDAY AND MR. BALA BALAJI PANDAY

INITIAL PUBLIC ISSUE OF 50,34,000 EQUITY SHARES OF FACE VALUE OF RS. 10/- EACH ("EQUITY SHARES") OF CELL POINT (INDIA) LIMITED ("OUR COMPANY" OR "THE ISSUER COMPANY") FOR CASH AT A PRICE RS. 100.00/- PER EQUITY SHARE (INCLUDING A SHARE PREMIUM OF RS. 90.00/- PER EQUITY SHARE) ("ISSUE PRICE") AGGREGATING TO RS. 5034.00 LAKHS ("THE ISSUE"), OUT OF WHICH 2,52,000 EQUITY SHARES OF FACE VALUE OF RS. 10/- EACH FOR A CASH PRICE OF RS. 100.00/- PER EQUITY SHARE, AGGREGATING TO RS. 252.00 LAKHS WILL BE RESERVED FOR SUBSCRIPTION BY MARKET MAKER ("MARKET MAKER RESERVATION PORTION"). THE ISSUE LESS THE MARKET MAKER RESERVATION PORTION I.E. ISSUE OF 47,82,000 EQUITY SHARES OF FACE VALUE OF RS. 10/- EACH AT AN ISSUE PRICE OF RS. 100.00/- PER EQUITY SHARE AGGREGATING TO RS. 4782.00 LAKHS (IS HEREINAFTER REFERRED TO AS THE "NET ISSUE"). THE ISSUE AND THE NET ISSUE WILL CONSTITUTE 26.93 %AND 25.56 %, RESPECTIVELY OF THE POST ISSUE PAID UP EQUITY SHARE CAPITAL OF OUR COMPANY. FOR FURTHER DETAILS, PLEASE REFER TO SECTION TITLED "TERMS OF THE ISSUE" BEGINNING ON PAGE NO. 234 OF THIS PROSPECTUS.

THIS ISSUE IS BEING MADE IN TERMS OF CHAPTER IX OF THE SECURITIES AND EXCHANGE BOARD OF INDIA (ISSUE OF CAPITAL AND DISCLOSURE REQUIREMENTS) REGULATIONS, 2018 (THE "SEBI (ICDR) REGULATIONS"), AS AMENDED. IN TERMS OF RULE 19(2)(b) OF THE SECURITIES CONTRACTS (REGULATION) RULES, 1957, AS AMENDED, THIS IS AN ISSUE FOR AT LEAST 25% OF THE POST-ISSUEPAID-UP EQUITY SHARE CAPITAL OF OUR COMPANY. THIS ISSUE IS A FIXED PRICE ISSUE AND ALLOCATION IN THE NET ISSUE TO THE PUBLIC WILL BE MADE IN TERMS OF REGULATION 253 OF THE SEBI (ICDR) REGULATIONS, AS AMENDED. FOR FURTHER DETAILS, SEE "ISSUE PROCEDURE" ON PAGE 243 OF THE PROSPECTUS.

All potential investors shall participate in the Issue only through an Application Supported by Blocked Amount ("ASBA") process including through UPI mode (as applicable) by providing details of the irrespective bank accounts and / or UPI IDs, in case of RIIs, if applicable, which will be blocked by the Self Certified Syndicate Banks ("SCSBs") for the same. A copy will be delivered for registration to the Registrar of Companies as under Section 26 and Section 28 of the Companies Act, 2013.For details in this regards, specific attention is invited to "Issue Procedure" on page 243. A copy of the Prospectus will be delivered for registration to the Registrar of companies as required under Section 26 of the Companies Act, 2013.

THE FACE VALUE OF THE EQUITY SHARES IS RS. 10.00 EACH AND THE ISSUE PRICE OF RS. 100.00 IS 10.00 TIME OF THE FACE VALUE

RISKS IN RELATION TO THE FIRST ISSUE

This being the first issue of the Issuer, there has been no formal market for the securities of our Company. The face value of the Equity Shares of our Company is ₹10.00. The Issue Price should not be taken to be indicative of the market price of the Equity Shares after such Equity Shares are listed. No assurance can be given regarding an active or sustained trading in the Equity Shares of our Company nor regarding the price at which the Equity Shares will be traded after listing.

GENERAL RISK

Investments in equity and equity-related securities involve a degree of risk and investors should not invest any funds in this Issue unless they can afford to take the risk of losing their investment. Investors are advised to read the risk factors carefully before taking an investment decision in this Issue. For taking an investment decision, investors must rely on their own examination of the Issuer and this Issue, including the risks involved. The Equity Shares have not been recommended or approved by the Securities and Exchange Board of India ("SEBI"), nor does SEBI guarantee the accuracy or adequacy of this Prospectus. Specific attention of the investors is invited to the statement of 'Risk Factors' given on page 21 under the section 'General Risks'.

ISSUER'S ABSOLUTE RESPONSIBILITY

Our Company, having made all reasonable inquiries, accepts responsibility for and confirms that this Prospectus contains all information with regard to our Company and the Issue, which is material in the context of the Issue, that the information contained in this Prospectus is true and correct in all material aspects and is not misleading in any material respect, that the opinions and intentions expressed herein are honestly held and that there are no other facts, the omission of which makes this Prospectus as a whole or any of such information or the expression of any such opinions or intentions, misleading in any material respect.

LISTING

The Equity Shares offered through this Prospectus are proposed to be listed on the Emerge Platform of National Stock Exchange Limited ("Emerge Platform of NSE"). In terms of the Chapter IX of the SEBI (ICDR) Regulations, 2018 as amended from time to time. Our Company has received an approval letter dated May 17, 2023 from National Stock Exchange Limited V("NSE") for using its name in the offer document for listing of our shares on the Emerge Platform of NSE. For the purpose of the Issue, the Designated Stock Exchange will be National Stock Exchange Limited ("NSE"). A copy of Prospectus will be delivered for registration to the Registrar of Companies as required under Section 26 of Companies Act, 2013.

LEAD MANAGER TO THE ISSUE

REGISTAR TO THE ISSUE

FIRST OVERSEAS CAPITAL LIMITED

BIGSHARE SERVICES PRIVATE LIMITED

1-2 Bhupen Chambers, Dalal Street, Fountain,

S6-2, 6th Floor, Pinnacle Business Park, Mahakali Caves Road, Next to Ahura Centre,

Mumbai - 400 001, Maharashtra, India

Andheri East, Mumbai - 400 093, Maharashtra, India

Tel No.: +91 22 4050 9999

Tel. No.: +91 22 6263 8200

Email:mb@focl.in

Email: ipo@bigshareonline.com

Investor Grievance Email: investorcomplaints@focl.in

Investor Grievance Email:investor@bigshareonline.com

Website:www.focl.in

Website:www.bigshareonline.com

Contact Person: Rushabh Shroff/ Mala Soneji/ Shreya Jhawar

Contact Person: Babu Rapheal C.

SEBI Registration No: INM000003671

SEBI Registration No.: INR000001385

ISSUE PROGRAMME

ISSUE OPENS ON: Thursday, June 15, 2023

ISSUE CLOSES ON: Tuesday, June 20, 2023

Table of Contents

SECTION I - GENERAL

1

DEFINITIONS AND ABBREVIATIONS

1

PRESENTATION OF FINANCIAL, INDUSTRY AND MARKET DATA

13

FORWARD LOOKING STATEMENT

15

SECTION II - SUMMARY OF THE ISSUE DOCUMENT

16

SECTION III - RISK FACTORS

21

SECTION IV - INTRODUCTION

40

THE ISSUE

40

SUMMARY OF FINANCIAL INFORMATION

41

SECTION V- GENERAL INFORMATION

45

SECTION VI- CAPITAL STRUCTURE

54

SECTION VII - PARTICULARS OF THE ISSUE

65

OBJECTS OF THE ISSUE

65

BASIS FOR ISSUE PRICE

76

STATEMENT OF TAX BENEFITS

82

SECTION VIII - ABOUT US

85

INDUSTRY OVERVIEW

85

BUSINESS OVERVIEW

102

KEY INDUSTRY REGULATIONS AND POLICIES

118

HISTORY AND CERTAIN CORPORATE MATTERS

124

OUR MANAGEMENT

127

OUR PROMOTER AND PROMOTER GROUP

140

OUR GROUP COMPANIES/ ENTITIES

145

RELATED PARTY TRANSACTIONS

146

DIVIDEND POLICY

147

SECTION IX - FINANCIAL STATEMENTS

148

RESTATED FINANCIAL STATEMENTS

148

MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITIONS AND RESULTS OF

OPERATIONS

182

STATEMENT OF FINANCIAL INDEBTEDNESS

192

SECTION X- LEGAL AND OTHER INFORMATION

196

OUTSTANDING LITIGATIONS AND MATERIAL DEVELOPMENTS

196

GOVERNMENT AND OTHER APPROVALS

202

SECTION XI- OTHER REGULATORY AND STATUTORY DISCLOSURES

219

SECTION XII - ISSUE RELATED INFORMATION

234

TERMS OF THE ISSUE

234

ISSUE STRUCTURE

240

ISSUE PROCEDURE

243

RESTRICTIONS ON FOREIGN OWNERSHIP OF INDIAN SECURITIES

271

SECTION - XIII

272

MAIN PROVISIONS OF THE ARTICLES OF ASSOCIATION

272

SECTION XIV - OTHER INFORMATION

330

MATERIAL CONTRACTS AND DOCUMENTS FOR INSPECTION

330

DECLARATION

332

SECTION I - GENERAL

DEFINITIONS AND ABBREVIATIONS

This Prospectus uses certain definitions and abbreviations which, unless the context otherwise indicates or implies or unless otherwise specified, shall have the meaning as provided below. References to any legislation, act, regulations, rules, guidelines or policies shall be to such legislation, act, regulations, rules, guidelines or policies as amended, supplemented, or re-enacted from time to time and any reference to a statutory provision shall include any subordinate legislation made from time to time under that provision.

The words and expressions used in this Prospectus, but not defined herein shall have the meaning ascribed to such terms under SEBI ICDR Regulations, the Companies Act, the SCRA, the Depositories Act, and the rules and regulations made thereunder.

Notwithstanding the foregoing, the terms not defined but used in the chapters titled 'Risk Factors', 'Statement of Tax Benefits', 'Industry Overview', 'Our Business', 'Key Regulations and Policies in India', 'Restated Financial Statements', 'Outstanding Litigation and Material Developments', "Issue Procedure", and "Main Provisions of Articles of Association" beginning on page nos. 21, 82, 85, 102, 118, 148, 196, 243, and 272 respectively, shall have the meanings ascribed to such terms in the respective sections.

  1. CONVENTIONAL / GENERAL TERMS

CELL POINT (INDIA) LIMITED / CELL POINT / The Company/ Company/ We/ Us/ Our/ our Company/ the Issuer Company

Unless the context otherwise indicates or implies refers to Cell Point (India) Limited, a public limited company incorporated under the provisions of the Companies Act, 1956 with its registered office at Door No 30-15-139/F/5,6 Ward No 27, Ram's Arcade, Opposite Visakha Medical Centre, Dabagardens, Visakhapatnam, Andhra Pradesh 530020, India

TERM

DESCRIPTION

AGM

Annual General Meeting

AS

Accounting Standards as issued by the Institute of Chartered

Accountants of India

Articles / Articles of Association

Unless the context otherwise requires, refers to the Articles of

/AoA

Association of Cell Point (India) Limited, as amended from time to time.

Audit Committee

The committee of the Board of Directors constituted as the Company's

Audit Committee in accordance with Section 177 of the Companies Act,

2013 and SEBI (LODR) Regulations,2015

Auditors/

Statutory

Auditors/

The Statutory Auditors of our Company, being M/s Rao & Kumar,

Statutory Auditors of the Company

Chartered Accountants

Board of Directors / Board /

The Board of Directors of our Company, including all duly constituted

Director(s) / Our Board

Committee(s) thereof.

Chief Financial Officer

Chief Financial Officer of our Company in this case being, Mr. Govinda

Ganisetti

Company Secretary & Compliance

Company Secretary & Compliance Officer of our Company is Mr.

Officer

Chandra Sekhar Raghavapudi

Director(s)

Director(s) of our Company unless otherwise specified

Equity Shares/ Shares

Equity Shares of our Company having a face value of Rs. 10/- each, fully

paid-up, unless otherwise specified in the context thereof.

Equity Shareholders

Persons holding Equity shares of our Company unless otherwise

specified in the context otherwise.

ESOP

Employee Stock Option

FV

Face Value of paid-up Equity Capital per Equity Share, in this case Rs.

10/- each.

Group Companies

In terms of SEBI ICDR Regulations, the term "Group Companies"

includes companies (other than our Promoter) with which there were

related party transactions as disclosed in the Restated Financial

1

TERM

DESCRIPTION

Statements as covered under the applicable accounting standards, and

any other companies as considered material by our Board, such entities

as are included in the Chapter in 'Our Promoter Group And Group'

beginning on page 140 of this Prospectus.

Independent Director

A non-executive and independent director of our Company appointed as

per Section 149(6) the Companies Act, 2013 and Regulation 16(1)(b) of

the SEBI Listing Regulations. For details, please refer to the chapter

titled "Our Management" beginning on page no. 127 of this Prospectus.

Key Managerial Personnel / KMP

The personnel are listed as Key Managerial Personnel our Company as

per Section 2(51) of the Companies Act, 2013 and Regulation 2(bb) of

the SEBI (ICDR), Regulation, 2018 and as identified in the chapter titled

'Our Management' beginning on page 127 of this Prospectus.

Managing Director

Managing Director of our Company in this case being, Mr. Mohan

Prasad Panday

Materiality Policy

The policy adopted by our Board on December 12, 2022 for

identification of Group Companies, material outstanding litigation and

outstanding dues to material creditors, in accordance with the disclosure

requirements under the SEBI ICDR Regulations

MOA

/

Memorandum

/

Memorandum of Association of our Company, as amended from time to

Memorandum of Association

time.

Non- Resident

A person resident outside India, as defined under FEMA Regulations.

Nomination

and Remuneration

The nomination and remuneration committee of our Company,

Committee

constituted on December 12, 2022 in accordance with Section 178 of the

Companies Act, 2013, the details of which are provided in "Our

Management" on page no. 127 of this Prospectus.

NRIs/Non-Resident Indians

A person resident outside India, as defined under FEMA and who is a

citizen of India or a Person of Indian Origin under Foreign Exchange

Management (Transfer or Issue of Security by a Person Resident Outside

India) Regulations,

2000.

Peer Review Auditor

The Peer Review Auditors of our Company, being M/s Rao & Kumar,

Chartered Accountants

Promoter/

Promoters of

our

Mr. Mohan Prasad Panday and Mr. Bala Balaji Panday

Company

Promoter Group

Unless the context otherwise requires, refers to such persons and entities

constituting the Promoter Companies/ Promoter Group of our Company

in terms of Regulation 2(1)(pp) of the SEBI (ICDR) Regulations, 2018

and as disclosed in 'Our Promoter Group And Group' beginning on page

140 of this Prospectus.

Registered Office

The Registered Office of our Company which is located at Door No 30-

15-139/F/5,6 Ward No 27, Ram's Arcade, Opposite Visakha Medical

Centre, Dabagardens, Visakhapatnam, Andhra Pradesh 530020, India

Registrar of Companies

29-7-33, First Floor, Vishnuvardhanarao Street, Suryaraopet,

Vijayawada, Andhra Pradesh 520002, India

Restated Financial Statements

The financial information of the Company which comprises of the

restated statement of assets and liabilities, Profit and Loss and Cash

Flows as at nine months period ended December 31, 2022, March 31,

2022, 2021 and 2020 and the related notes, schedules and annexures

thereto included in this Prospectus, which have been prepared in

accordance with Section 133 of the Companies Act, 2013, and restated

in accordance with the SEBI ICDR Regulations.

SME Exchange

Unless the context otherwise requires, refer to the Emerge Platform of

NSE

Stakeholders'

Relationship

The stakeholders' relationship committee of our Board as described in

Committee

"Our Management" beginning on page no. 127 of this Prospectus.

2

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Cell Point (India) Ltd. published this content on 13 June 2023 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 04 July 2023 21:17:05 UTC.