Cannabis Sativa, Inc. announced that it named former New Mexico governor and U.S. Libertarian presidential candidate Gary Johnson as its CEO and president of the company. Johnson, who owned a construction company that helped build Intel Corp.'s Rio Rancho, New Mexico, plant before entering politics. In addition, the company announced that it named Kush's founder, Steve Kubby, as its chairman.

Kubby was the 1998 Libertarian Party nominee for California governor.