BRAVADA International Ltd. announced that WorldofPets.com officially went live with its initial selection of dog and cat products that will expand from its initial launch of a few hundred items to what will grow to be one of the selection of new and exciting product choices for dog and cat lovers. WorldofPets.com, aka World of Pets Superstore®, has a multi-year development strategy that will take a slow and steady growth path as it expands its product offering into high demand categories. This focus on popular high traffic categories is designed to maximize a competitive position in specific categories. These high interest categories include dog harnesses, collars, cat and dog chew toys, treats, cat tunnels, scratchers and more. The World of Pets Superstore will expand its product mix to include familiar as well as new and innovative product ideas for animal lovers. This will provide an exciting experience for customers and allow for creative product choices outside the expected norms. WorldofPets.com will adhere to the “Best Price, Best Products and Best Service” policy, the cornerstone of all BRAVADA International websites. Future product category additions include pet food, pet health and vitamins as well as new technology-based products.