Dufry Wins New, Ten-Year Duty-Free Contract at Martinique International Airport
June 10, 2021 at 01:01 am
Share
Dufry has been awarded a new ten-year concession contract at the Martinique Aimé Césaire International Airport starting January 1st, 2023, for the new duty-free shop covering 750 m2 of retail space. It will be located in the new airport extension area currently under construction next to the existing terminal. Alongside the new contract, the current concession for the existing 340 m2 duty-free shop, which Dufry has been operating since 2011, has also been extended until December 2022. The planned airport extension and the enlarged duty-free shop will serve the growing number of passengers visiting the island of Martinique, which is a French overseas department and region located in the Caribbean, which in 2019 welcomed over 2 million travelers. The new walk-through store is expected to be opened in December 2022 and will feature two distinctive features. The central eye-catching installation will be a rum tasting bar created as a tribute to the island's rum tradition and it will present a unique selection of high quality rums from leading producers. A Hit-the-Beach corner will be a testimony to the heritage and strong beach culture of the island and will allow for the further promotion and showcasing of local products. The increased retail space will also enable the offering of a larger product mix from global brands covering all typical duty-free categories, such as perfume and cosmetics, confectionery, tobacco, spirits, jewelry and travel accessories. A refined selection of local food and souvenirs will complete the product assortment and provide a distinctive sense of place for this tropical island.
Avolta AG, formerly Dufry AG is a Switzerland-based company engaged in the travel retail sector. The Company operates shops located at airports, cruise liners, seaports, railway stations and hotels. The Companyâs shops are categorized under five retail concepts: General Travel Retail Shops, which offer the full range of categories, such as perfumes & cosmetics, food & confectionery, wines & spirits, clothing & accessories, tobacco goods, souvenirs & electronics; Dufry Shopping, which provide travel retail duty-free shops; Brand Boutiques, which offer various boutiques of exclusive brands; Convenience Stores provide a wide assortment such as soft drinks, packaged food, travel accessories, electronics, personal items, souvenirs, newspapers, magazines and books and Specialized Stores offer products from a variety of different brands, belonging to one specific product category such as watches & jewelry, sunglasses, spirits and destination products.