ARway.ai announced its contract has been extended after the successful completion of a pilot deployment at Congonhas Airport in Sao Paulo, in partnership with Localiza Rent a Car S.A. This deployment, completed in December 2023, marks a significant milestone in enhancing the travel experience for car rental customers. Localiza Rent a Car (LZRFY) is the largest car rental network in South America, with 540 locations in 9 countries. In recognition of the successful deployment and the potential benefits to the customer experience, Localiza has extended its contract with ARway.ai for 2024 on a subscription-based model.

This extension underscores the confidence in ARway's technology and its alignment with Localiza's vision of delivering a differentiated customer experience. As part of its ongoing commitment to improving customer satisfaction, Localiza has commissioned a consumer research organization in Brazil to conduct a comprehensive survey starting Friday, 19 January 2024. This survey aims to evaluate the efficacy and user experience of AR's technology at Congonhas Airport.

Participants in the survey will be offered a discount voucher from Localiza, encouraging widespread participation and engagement. The project is slated to run for 30-90 days or until a statistically significant dataset of respondents is achieved. This data will enable Localiza and ARway to derive detailed insights and analysis on the usage and impact of the AR navigation system.

The original contract between ARway.ai and Localiza was announced in August 2023, signifying a major step in integrating indoor AR navigation across major airports in Latin America. The initial phase of this project commenced at Congonhas Airport, Sao Paulo, as a pilot in February 2023. This innovative technology has since proven to be a game-changer in navigating airports, significantly aiding travelers from baggage pickup to their transportation depot, which includes car rentals and other transport services.

The ARway platform revolutionizes the traditional airport navigation experience through its cutting-edge spatial computing technology. By creating a 3D map of the airport, passengers can quickly and intuitively find terminals, gates, and other key locations. The platform's inclusion of voice commands and other user-friendly features has elevated it as a more efficient and convenient option compared to conventional navigation methods.

As this project progresses, ARway.ai and Localiz Rent a Car continue to demonstrate their commitment to leveraging technology for enhancing customer experiences at airports. Their partnership stands as a testament to the innovative application of AR in everyday scenarios, paving the way for further advancements in this field.