Arista Financial Corp. (OTCPK:ARST) announced that it intends to enter the mortgage industry. Arista Financial Corp. is expanding its lending capabilities to include mortgage products and services and has already begun the process of conducting extensive due diligence on several potential acquisition opportunities in the mortgage lending industry particularly related to entities that have experience or capability to do reverse mortgages. Paul Patrizio, Chief Executive Officer of Arista Financial Corp. stated, This is a unique opportunity consistent with our strategic plan to expand our holding company business into various complimentary lending businesses and the mortgage industry operates with a very similar business model and culture, and I expect that we will make significant investments to pursue future growth.