Amorepacific : Strengthens Strategic Partnership between its Subsidiary, PacificPackage, and French Packaging Company AUTAJON
September 21, 2022 at 04:50 am
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Amorepacific Group Strengthens Strategic Partnership between its Subsidiary, PacificPackage, and French Packaging Company AUTAJON
Company2022-09-20
Amorepacific Group strengthens strategic partnership between its subsidiary, PacificPackage, and French packaging company, AUTAJON.
▲ View of the establishment of PacificPackage in Cheonan, Chungnam
Since 2015 when the two companies signed an MOU, PacificPackage and AUTAJON maintained a close partnership of exchanging technology and knowhows. To further deepen the partnership with AUTAJON, which has outstanding design capability and strong quality competitiveness, Amorepacific Group decided to sell 60% of PacificPackage equity to AUTAJON. The remaining share of 40% will continue to be owned by Amorepacific Group.
This collaboration with AUTAJON will be an opportunity for PacificPackage to ensure the highest level of competitiveness in technology, manufacturing, quality, and overall logistics as well as lay the foundation to further expand into the global market. In addition, PacificPackage will be able to identify additional customers through AUTAJON, allowing the partnership to become a new growth engine for the sustainable growth of PacificPackage.
Introduction of PacificPackagePacificPackage is a beauty packaging company that mostly handles cosmetics packaging and luxury shopping bags. The company was established in 1968 and there are around 60 employees working at its establishment located in Cheonan, South Chungcheong province.
Introduction of AUTAJONAUTAJON is a company specializing in packaging and labels, especially focusing on cosmetics and perfume packaging and wine labelling. Established in 1964 in France, the company currently has 40 establishments mainly in Europe and across the U.S. and China with approximately 4,000 employees.
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Amorepacific Group published this content on 20 September 2022 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 21 September 2022 08:49:05 UTC.
Amorepacific Group is a Korea-based company mainly engaged in the production and sale of cosmetics. The Company operates its business through two segments. The Cosmetic segment is engaged in the manufacturing and sale of basic cosmetics such as cleanser, moisturizing cosmetics, makeup products and perfume. The Daily Beauty (DB) segment manufactures and sells hair, mouth and body care products such as shampoos, toothpastes under the brand names of Mise en scene, Ryo and others; green tea under the brand name of Sulloc tea. And the Company is also engaged in the manufacture and sale of food products such as health functional foods. The Companyâs products are made under brand names of Sulwhasoo, Hera, IOPE, Hanyul, Laneige, Mamonde. The Company sells its products in domestic and overseas markets such as America, Europe and Japan.