Robert Swerling
Private Equity Investor at Sprints Capital Management Ltd.
Profile
Robert Swerling joined Sprints in 2023 from Google, where he oversaw Google Cloud’s go-to-market strategy and operations for the digital industries in EMEA.
He was previously COO at Investec, a global financial services group, where he led the transformation of its Corporate & Investment Banking division.
Rob has deep roots in the European tech ecosystem.
In 2001 he co-founded a credit derivatives software business which he helped grow into a global leader, before exiting to CME Group.
An initial stint at Google was followed by executive roles at Bookatable, a venture-backed restaurant technology provider, and The Up Group, a talent advisory firm, where as co-CEO he led the company through significant revenue growth, global expansion and exit to private equity.
Robert Swerling active positions
| Companies | Position | Start |
|---|---|---|
Sprints Capital Management Ltd.
 Sprints Capital Management Ltd. Investment ManagersFinance Sprints Capital Management Ltd (Sprints Capital) is a private equity firm founded in 2014 by Per Henrik Persson. The firm is headquartered in London, United Kingdom. | Private Equity Investor | 2023-02-28 |
Former positions of Robert Swerling
| Companies | Position | End |
|---|---|---|
The Up Group Ltd.
 The Up Group Ltd. Personnel ServicesCommercial Services The Up Group Ltd. operates as a professional recruitment service company. It offers online recruitment, career consulting, job listing, and human resource management services. The company was founded by Clare Johnston in 2007 and is headquartered in London, the United Kingdom. | Chief Executive Officer | - |
Credit Market Analysis Ltd.
 Credit Market Analysis Ltd. Internet Software/ServicesTechnology Services Credit Market Analysis Ltd. provides real-time market data and intra-day information for financial markets. The company was founded by Robert Swerling on December 11, 2001 and is headquartered in London, the United Kingdom. | Founder | - |
Google UK Ltd.
 Google UK Ltd. Internet Software/ServicesTechnology Services Part of Alphabet, Inc., Google UK Ltd. operates as an internet portal and search index website. The company is based in London, UK. | Corporate Officer/Principal | - |
Bookatable Ltd.
 Bookatable Ltd. Internet Software/ServicesTechnology Services Bookatable Ltd. provides online marketing & restaurant reservations services. They provide tools for restaurants to take online bookings from their own and hundreds of other websites, build a customer database, run email marketing campaigns and special offers, operate a web-based electronic reservations book and as a result increase covers. The company was founded by Niklas Eklund and Christopher Persson in 2001 and is headquartered in London, the United Kingdom. | Chief Operating Officer | - |
Training of Robert Swerling
| University of Oxford | Undergraduate Degree |
| University of Cambridge | Graduate Degree |
Experiences
Positions held
Connections
1st degree connections
1st degree companies
Male
Female
Members of the board
Executives
Linked companies
| Private companies | 5 |
|---|---|
Bookatable Ltd.
Bookatable Ltd. Internet Software/ServicesTechnology Services Bookatable Ltd. provides online marketing & restaurant reservations services. They provide tools for restaurants to take online bookings from their own and hundreds of other websites, build a customer database, run email marketing campaigns and special offers, operate a web-based electronic reservations book and as a result increase covers. The company was founded by Niklas Eklund and Christopher Persson in 2001 and is headquartered in London, the United Kingdom. | Technology Services |
Credit Market Analysis Ltd.
Credit Market Analysis Ltd. Internet Software/ServicesTechnology Services Credit Market Analysis Ltd. provides real-time market data and intra-day information for financial markets. The company was founded by Robert Swerling on December 11, 2001 and is headquartered in London, the United Kingdom. | Technology Services |
Google UK Ltd.
Google UK Ltd. Internet Software/ServicesTechnology Services Part of Alphabet, Inc., Google UK Ltd. operates as an internet portal and search index website. The company is based in London, UK. | Technology Services |
The Up Group Ltd.
The Up Group Ltd. Personnel ServicesCommercial Services The Up Group Ltd. operates as a professional recruitment service company. It offers online recruitment, career consulting, job listing, and human resource management services. The company was founded by Clare Johnston in 2007 and is headquartered in London, the United Kingdom. | Commercial Services |
Sprints Capital Management Ltd.
Sprints Capital Management Ltd. Investment ManagersFinance Sprints Capital Management Ltd (Sprints Capital) is a private equity firm founded in 2014 by Per Henrik Persson. The firm is headquartered in London, United Kingdom. | Finance |
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